Bachelor of Business (Design and Marketing)

  • Study at a university recognised globally in Business. UniSA Business is in the top one per cent worldwide1 and has been awarded an overall five stars for excellence in the QS Stars Ratings 2022.
  • UniSA Business is accredited by both AACSB International and EFMD (EQUIS) – the world’s leading accreditation bodies.
  • Study at a university recognised as global leaders in Brand Management research2 and are the only South Australian university ranked for Art and Design3.
  • Develop in-demand knowledge for a successful marketing career, by studying a curriculum informed by above world-class research in Marketing4.
  • Study at a university ranked in the Top 15 for Business and Management5.
  • Learn from the same experts who advise global brands like like Colgate-Palmolive, Mondelez International and Nestlé.
  • Study two complementary fields and prepare for a diverse range of career opportunities in marketing with practical skills in digital and print design.
  • Explore the creative elements of advertising and how to work collaboratively with graphic designers to create high quality marketing materials.
  • Gain an understanding of evidence-based marketing and how to apply design principles to a range of marketing activities.
  • Take part in our in-house Marketing Clinic and provide advice to small and medium-sized businesses under the supervision of marketing experts.
  • Gain real-world experience as part of your studies through an internship, student exchange or mentorship opportunity.
  • High-achieving students can benefit from Vacation Research Scholarships with the Ehrenberg-Bass Institute for Marketing Science.
  • Develop career-ready skills employers are looking for once you graduate with enterprise skills embedded in all business courses within this program.
  • Benefit from flexible study options to suit your needs.