Graduate Certificate in Digital Business

The Graduate Certificate in Digital Business focuses on contemporary issues in operating effective digital business, preparing students with the latest knowledge of digital technologies and their impacts. The program offers students to equip with digital business leadership skills so that they can act as a smart business decision makers, inventors, and enablers to different digital transformation for improving business or merchandising processes, with effective knowledge and understanding of how a modern business would operate sustainably in continuously meeting the emerging societal and business issues.The program provides hands-on and practical understanding related to a range of business technologies and project management disciplines and utilising real-world industry cases to practice problem solving approaches and opportunities to apply new knowledge to resolve problems that they will encounter in business contexts. One of the vital learning elements are related to knowledge and skills of Artificial Intelligence systems used in business operations and its impact that are increasingly substituting human’s tasks, roles, responsibilities, and their decision-making for empowering the reality of smart automation in business. a