What you will learn

Gain contemporary skills and knowledge.

Producing compelling digital content is an increasingly valuable skill in the contemporary workplace – whether you're curating presentations, updating social media, creating video pitches or producing training videos.

In this short online course, you'll be led by professional communications experts who will help you harness visual storytelling principles to communicate more effectively with audiences.

Whether you’re new to digital content or building upon existing knowledge, this course is ideal for anyone seeking the skills and techniques needed to produce engaging digital content with polish, confidence and flair.

Connect with your target audience

Learn how to select and curate content for the greatest impact. Consider who you’re speaking to and how to connect with them through persuasive visual narrative styles that reinforce your message.

Refine your interviewing technique

Enhance your communication and interviewing techniques and learn to get the best out of your subjects with thoughtful, targeted questions. Incorporate aspects of on-camera presentations in collateral for visual presentations.

Explore visual storytelling and design principles

Harness principles of visual storytelling and design to develop a visual identity and apply it across mediums. Explore design principles and processes for moving and still image projects.