Marketing (Professional Practice) MA

MA Marketing (Professional Practice) is a taught course which incorporates a 12-month work placement facilitated by the University, enabling you to utilise and demonstrate your skills and knowledge in a work environment.

 

Our dedicated faculty placements team is well-connected with regional and national employers and every year, assists students in applying for roles in areas including marketing, human resources, finance, operations, and supply-chain positions.

 

Securing a work placement is a competitive process and the University will support your efforts in securing a placement or work experience.

 

Our students have secured placements with companies including Nissan, Caterpillar, Fujitsu, Network Rail, and White Lodging Services, as well as small entrepreneurial firms in the public, private, and not-for-profit sectors.

 

The MA Marketing (Professional Practice) course is 240 credits to reflect the additional work experience you'll undertake prior to the completion of your final project.

 

The teaching methods used on the course include lectures, seminars, tutorials, workshops, class discussions, and case study exercises. You'll have a Peer Learning Support Group (PLSG) where you'll be able to work with other students, and support each other.

 

Your progress will be assessed with written assignments, presentations, portfolios of evidence, and time-constrained assignments. The assessment for the professional practice module is the completion of a professional placement project that includes a reflective report on your personal development.

 

As part of the course, you'll undertake a 40-week work placement during which time you'll work on a placement project, as well as a reflective statement and the personal portfolio. Following the placement, a period of time is incorporated to enable you to formulate and edit the project work. You'll obtain a placement either through your own endeavours (subject to the approval of the module leader) or by successfully acquiring one of the opportunities sourced by the Faculty’s placement team.

 

Students who don't obtain a suitable placement will be required to transfer to the generic MA Marketing course and study a Postgraduate Certificate in Management Studies as an additional qualification at no extra cost and complete both courses within the two-year period.