• Recognize and apply design thinking and visual thinking processes to understand the framework of problem solving.
• Identify and apply research processes, management methodologies and innovation strategies to projects.
• Identify, define and describe design management practice in relation to various types of businesses and business models.
• Develop skills in sketching ideas through learning visual storytelling methods and prototyping.
• Evaluate and prototype projects with specified materials, summarize and analyze best practices for specific types of projects.

The Design and Innovation Management major requirements are divided into two parts —lower-division and upper-division. The lower-division design core program involves completion of courses within the first and second year (see core curriculum below) that build a solid foundation for the upper-division design curricula. The lower-division design core course work may be completed at OSU or any accredited college or university that offers equivalent courses transferable to OSU. Students entering design programs should have basic art and illustration skills. ART 115 and ART 117 are highly recommended elective courses.

Course List

Code	Title	Credits
Summary of Requirements
Lower Division		60-61
Design Core Classes
Design and Business (33-34)
Art, Communications, Economics, Math, Statistics, and Writing (27) 1
Upper Division		68-69
Design Core Courses
Design and Business (38)
Art (3)
Design and Innovation Management Major Classes (27-28)
University General Education Requirements		22
Unrestricted Electives		28-30
Total credits required for graduation		180

1

23 credits from lower division course work satisfy University General Education Requirements

Course List

Code	Title	Credits
Design Core Curriculum 1
The design core curriculum provides students with a broad overview of design thinking and processes
First Year
Students entering OSU on the Corvallis campus as their first college experience are required to participate in Innovation Nation, the College of Business Living-Learning Community (LLC). These students, as well as students who transfer in the winter term into the design and innovation management major from another college or university, will complete the following three-course sequence during their first year:		8-9
BA 160	B-ENGAGED
or BA 163	B-ENGAGED
BA 161	INNOVATION NATION--AWARENESS TO ACTION
BA 162	INNOVATION NATION--IDEAS TO REALITY
All other students will complete the following two courses:
BA 101	BUSINESS NOW
BA 280	BUSINESS INSIGHTS
All students must also complete:
COMM 111	*PUBLIC SPEAKING	3
or COMM 114	*ARGUMENT AND CRITICAL DISCOURSE
or COMM 218	*INTERPERSONAL COMMUNICATION
ART 101	*INTRODUCTION TO THE VISUAL ARTS	3
MTH 111	*COLLEGE ALGEBRA	4
DSGN 121	COMPUTER AIDED DESIGN	3
WR 121	*ENGLISH COMPOSITION	4
Second Year 2
DSGN 253	PROFESSIONAL DEVELOPMENT	3
DSGN 282	DRAFTING YOUR CAREER BLUEPRINT	1
DSGN 283	CREATIVITY, CULTURE, AND THE WORKPLACE	1
DSGN 284	FOUNDATIONS OF PERSONAL FINANCE I	1
ART 206	*INTRODUCTION TO WESTERN ART: NEOCLASSICISM TO CONTEMPORARY	3
or ART 204	*INTRODUCTION TO WESTERN ART: PREHISTORY TO HIGH MIDDLE AGES
or ART 205	*INTRODUCTION TO WESTERN ART: GOTHIC TO BAROQUE
DSGN 244	COLOR INNOVATION	4
DSGN 255	TEXTILES	4
DSGN 281	DRAWING AND SKETCHING	4
BA 260	INTRODUCTION TO ENTREPRENEURSHIP	4
ECON 201	*INTRODUCTION TO MICROECONOMICS	4
ST 201	PRINCIPLES OF STATISTICS	4
WR 222	*ENGLISH COMPOSITION	3
or WR 323	*ENGLISH COMPOSITION
or WR 327	*TECHNICAL WRITING
Third Year
ART 367	*HISTORY OF DESIGN	3
BA 315	ACCOUNTING FOR DECISION MAKING	4
BA 390	PRINCIPLES OF MARKETING	4
or BA 223	PRINCIPLES OF MARKETING
DSGN 311	FRAMING YOUR CAREER PLAN	1
DSGN 312	FOUNDATIONS OF PERSONAL FINANCE II	1
DSGN 313	THE ORANGE AND BLACK CASE COMPETITION	1
DSGN 341	DESIGN THINKING AND PROCESS INNOVATION	4
BA 352	MANAGING INDIVIDUAL AND TEAM PERFORMANCE	4
BA 354	^MANAGING ETHICS AND CORPORATE SOCIAL RESPONSIBILITY	4
MGMT 364	PROJECT MANAGEMENT	4
Fourth Year
DSGN 411	NAVIGATING YOUR WORKPLACE	1
DSGN 412	FINANCIAL PLANNING I	1
DSGN 413	FINANCIAL PLANNING II	1
MRKT 492	CONSUMER BEHAVIOR	4
MRKT 495	RETAIL MANAGEMENT	4
Total Credits		102-103

1

ECON 201; WR 121; WR 222, WR 323 or WR 327; COMM 111, COMM 114 or COMM 218; ART 101; ART 204, ART 205 or ART 206; MTH 111; and ART 367 meet the university's Baccalaureate Core requirements for social processes and institutions, writing I, writing II, speech, literature & the arts, western culture, mathematics, and science, technology and society, respectively. All students must meet the other Baccalaureate Core requirements and the other requirements for baccalaureate degrees

2

For students who transfer into College of Business business-related programs, the Blueprint transition courses meet the same outcomes as the professional development (Blueprint) course series accounting for the student’s academic year when they transfer into the business program

Design and Innovation Management Major Curriculum (27-28)

Course List

Code	Title	Credits
DSGN 342	INTRODUCTION TO DESIGN MANAGEMENT	4
DSGN 343	IDEA VISUALIZATION	4
DSGN 440	DESIGN RESEARCH	4
DSGN 441	SERVICE DESIGN INNOVATION	4
DSGN 442	MATERIALITY AND MAKING FIELD PROJECT	4
Select two courses from the following:		7-8
BA 363	INNOVATION MANAGEMENT
BANA 370	INTRODUCTION TO BUSINESS ANALYTICS
DSGN 330	^FASHION FORECASTING AND MARKET ANALYSIS
DSGN 333	HISTORY OF CONTEMPORARY FASHION
DSGN 356	SPECIFICATION AND EVALUATION OF PERFORMANCE MATERIALS
DSGN 475	*GLOBAL SOURCING OF TEXTILES, APPAREL, AND FOOTWEAR
MRKT 484	DIGITAL MARKETING PLATFORMS
MRKT 493	INTEGRATED MARKETING COMMUNICATIONS
SUS 350	*SUSTAINABLE COMMUNITIES
Total Credits		27-28

*

Baccalaureate Core Course (BCC)

^

Writing Intensive Course (WIC)

Degree plans are subject to change and the following is only an example of how students may complete their degree in four years. Students should consult their advisor to determine the best degree plan for them. Contact details for advisors can be found on the Academic Advising page.

Plan of Study Grid

First Year
FALL		CREDITS
BA 160	B-ENGAGED	3
MTH 111	*COLLEGE ALGEBRA	4
Bacc Core: Biological Science with Lab		4
Bacc Core: Cultural Diversity		3
Bacc Core: PAC		1
	Credits	15
WINTER
BA 161	INNOVATION NATION--AWARENESS TO ACTION	3
DSGN 121	COMPUTER AIDED DESIGN	3
WR 121	*ENGLISH COMPOSITION	4
Bacc Core: Physical Science with Lab		4
Bacc Core: Difference, Power & Discrimination		3
	Credits	17
SPRING
ART 101	*INTRODUCTION TO THE VISUAL ARTS	3
BA 162	INNOVATION NATION--IDEAS TO REALITY	3
COMM 111 or COMM 114 or COMM 218	*PUBLIC SPEAKING or *ARGUMENT AND CRITICAL DISCOURSE or *INTERPERSONAL COMMUNICATION	3
HHS 231	*LIFETIME FITNESS FOR HEALTH	2
Bacc Core: Physical or Biological Science with Lab		4
	Credits	15
Second Year
FALL
DSGN 253	PROFESSIONAL DEVELOPMENT	3
DSGN 255	TEXTILES	4
DSGN 282	DRAFTING YOUR CAREER BLUEPRINT	1
ECON 201	*INTRODUCTION TO MICROECONOMICS	4
WR 222	*ENGLISH COMPOSITION	3
	Credits	15
WINTER
BA 260	INTRODUCTION TO ENTREPRENEURSHIP	4
DSGN 244	COLOR INNOVATION	4
DSGN 283	CREATIVITY, CULTURE, AND THE WORKPLACE	1
ST 201	PRINCIPLES OF STATISTICS	4
Electives		3
	Credits	16
SPRING
ART 206	*INTRODUCTION TO WESTERN ART: NEOCLASSICISM TO CONTEMPORARY	3
DSGN 281	DRAWING AND SKETCHING	4
DSGN 284	FOUNDATIONS OF PERSONAL FINANCE I	1
Electives		7
	Credits	15
Third Year
FALL
ART 367	*HISTORY OF DESIGN	3
BA 315	ACCOUNTING FOR DECISION MAKING	4
DSGN 311	FRAMING YOUR CAREER PLAN	1
DSGN 341	DESIGN THINKING AND PROCESS INNOVATION	4
Electives		3
	Credits	15
WINTER
DSGN 342	INTRODUCTION TO DESIGN MANAGEMENT	4
BA 390	PRINCIPLES OF MARKETING	4
DSGN 312	FOUNDATIONS OF PERSONAL FINANCE II	1
BA 354	^MANAGING ETHICS AND CORPORATE SOCIAL RESPONSIBILITY	4
Electives		2
	Credits	15
SPRING
BA 352	MANAGING INDIVIDUAL AND TEAM PERFORMANCE	4
DSGN 313	THE ORANGE AND BLACK CASE COMPETITION	1
DSGN 343	IDEA VISUALIZATION	4
Electives		6
	Credits	15
Fourth Year
FALL
DSGN 440	DESIGN RESEARCH	4
DSGN 411	NAVIGATING YOUR WORKPLACE	1
MGMT 364	PROJECT MANAGEMENT	4
Bacc Core: Contemporary Global Issues		3
Electives		3
	Credits	15
WINTER
DSGN 412	FINANCIAL PLANNING I	1
DSGN 441	SERVICE DESIGN INNOVATION	4
MRKT 495	RETAIL MANAGEMENT	4
Electives		4
	Credits	13
SPRING
DSGN 413	FINANCIAL PLANNING II	1
DSGN 442	MATERIALITY AND MAKING FIELD PROJECT	4
MRKT 492	CONSUMER BEHAVIOR	4
Electives		5
	Credits	14
	Total Credits	180