The Master of Business Analytics at Kaplan Business School is an AQF Level 9 postgraduate qualification designed to develop advanced business analytics knowledge and practical skills for analysing business data and supporting evidence-based decision-making. KBS positions the programme for students seeking specialist expertise and broader professional capability in business analytics.

Key benefits include:

• Development of practical business analytics skills using contemporary analytics tools.
• Training in data visualisation, data acquisition, data management, forecasting and artificial intelligence.
• Study of data security, privacy and ethical issues.
• Development of communication skills for explaining complex analytical results to specialist and non-specialist audiences.
• An industry-focused Analytics Capstone involving an industry research project.
• Opportunity to choose electives in areas such as marketing analytics, analytics project management, AI programming and innovation.
• Internship study is available as an elective, subject to availability and requirements.

Programme Structure and Subjects / Topics

The programme contains 12 subjects:

9 core subjects and 3 electives.

Core subjects:

1. DATA4000 – Introduction to Business Analytics
2. DATA4100 – Data Visualisation and Communication
3. DATA4200 – Data Acquisition and Management
4. DATA4300 – Data Security and Ethics
5. DATA4400 – Data-driven Forecasting
6. DATA4800 – Artificial Intelligence and Machine Learning
7. FINM4100 – Analytics in Accounting and Finance
8. STAM4000 – Quantitative Methods
9. DATA6000 – Analytics Capstone: Industry Research Project.

Elective subjects currently listed by KBS include:

• DATA4500 – Marketing and Social Media Analytics
• DATA4600 – Business Analytics Project Management
• DATA4900 – Innovation and Creativity in Business Analytics
• DATA5000 – Artificial Intelligence Programming in Business Analytics
• INTS4000 – Internship.

Important prerequisites include:

• DATA4100 requires co-requisite STAM4000.
• DATA4200 requires DATA4000.
• DATA4400 requires STAM4000 and co-requisite DATA4100.
• DATA4800 requires STAM4000 and co-requisite DATA4100.
• DATA6000 requires DATA4400 or DATA4800 and must be taken in the final or penultimate trimester.

Disciplines / Specialisations

The Master of Business Analytics is a general business analytics master's rather than a programme with separately named specialisations.

Its curriculum covers several related disciplines:

• Business analytics
• Quantitative methods
• Data visualisation
• Data acquisition and management
• Data security and ethics
• Business forecasting
• Artificial intelligence and machine learning
• Accounting and finance analytics
• Marketing and social media analytics
• Business analytics project management
• Innovation and creativity
• AI programming.

Programme Highlights

• Qualification: Master of Business Analytics
• AQF level: 9
• CRICOS code: 0100427
• Standard duration: 1 year 8 months
• Trimesters: 5
• Subjects: 12
• Structure: 9 core + 3 electives
• Intakes: March, May, July, September and November
• Campuses: Adelaide, Brisbane, Gold Coast, Melbourne, Perth and Sydney
• 2026 international tuition: AUD 40,800
• Indicative subject fee: AUD 3,400.

Career Outcomes

KBS identifies the following career outcomes for graduates:

• Business analyst
• Social media specialist
• Reporting analyst
• Business consultant.

The programme's broader skill set can also support careers in areas such as:

• Business intelligence
• Data-driven marketing
• Analytics consulting
• Financial analytics
• Data reporting
• Business decision support
• Analytics project management.

Latest Updates / Special Requirements

The current KBS programme information identifies the Master of Business Analytics as AQF Level 9, CRICOS 0100427, with a standard duration of 1 year 8 months and five start periods each year.

The current 2026 international fee schedule lists the programme at AUD 40,800. KBS states that the 2026 tuition fees apply to applications received after 14 December and that fees can be subject to annual increases in subsequent years.

Other important conditions:

• Students must satisfy KBS academic and English requirements.
• Students must be at least 18 when the course begins.
• Previously completed study may be assessed for RPL.
• Subject prerequisites must be observed.
• The Analytics Capstone must be taken in the final or penultimate trimester.
• Elective and campus availability can change between trimesters.

International Student Visa Requirements

International students studying this programme in Australia normally require a Student visa (subclass 500), subject to their personal circumstances.

For the KBS application, students complete the application, provide required certified documentation, receive an Offer of Admission if successful, satisfy any conditions, accept the offer and make the required payment. KBS then issues an electronic Confirmation of Enrolment (eCoE), after which the student can proceed with the Australian Student visa application.

The documents KBS asks international applicants to provide can include:

• Passport
• High school certificates/transcripts
• English-language evidence
• Degree completion certificate and transcripts
• Work-experience information where applicable.