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Primer in Innovation Management

Gisma University of Applied Sciences is a state-recognised private university in Germany known for its international business and management programmes delivered primarily in English. It emphasises interdisciplinary learning, practical application, industry linkage, and preparing students for global careers. GISMA operates campuses in Berlin and Potsdam and has affiliations beyond Germany, including short courses delivered from other global locations (like London).

 

Why Study the Primer in Innovation Management

This is a compact professional development course aimed at working professionals or learners interested in gaining a foundational understanding of innovation management — a key skill as organisations worldwide strive to adapt, compete and reinvent in the digital age.

 

Who it’s for:

  • Professionals from any sector seeking practical insights into innovation dynamics.
  • Individuals aiming to boost innovation thinking in their organisations.
  • Early-career professionals wanting a quick skill update without committing to a full degree.

 

Because this is a short non-degree course, it is not a formal university degree, and doesn’t serve as a direct pathway to a full MSc or bachelor’s degree — but it can support professional development, CV building, or continuing education goals.

 

Course Content / Subjects Covered

The Primer focuses on practical innovation topics in a concise format:

Core Modules

  1. Introduction to Innovation Management

    • Why innovation matters

    • What triggers innovation in organisations

  2. Innovation Strategies

    • Different strategic approaches

    • Case studies on successful innovation

  3. Product Development & Life Cycle Management

    • Innovation-driven product creation

    • Managing products through their life cycle

  4. Innovation in the Digital Age

    • Digital technologies’ impact on innovation

    • Spotting and evaluating digital opportunities

 

Learning Outcomes

After completing the course, participants will be able to:

  • Identify types of innovation and relevant methods
  • Analyse innovation barriers and apply effective strategies
  • Understand digital influences on innovation opportunities
  • Apply practical tools in real organisational settings

 

Disciplines / Focus Areas

This short course sits at the intersection of:

  • Innovation Management

  • Strategy & Product Development

  • Digital Business Transformation

  • Organisational Change & Leadership

 

Highlights

  • Highly compact (5-hour) practical innovation primer for immediate workplace application.
  • Focus on real-world cases and digital innovation context.
  • Open to professionals from any career stage.
  • Delivered in English, making it accessible internationally.

 

Career Outcomes & Usefulness

Completing this course doesn’t confer formal academic credit, but it may help you to:

  • Boost your innovation toolkit for roles in product development, project management, business strategy, digital leadership, and entrepreneurship.

  • Add an internationally recognised short training to your CV.

  • Improve readiness for roles where creative and digital innovation skills matter.

 

Typical professional areas where these skills are valued include:

  • Innovation / Strategy teams
  • Product development
  • Business transformation and consulting
  • Digital transformation projects

 

Latest Updates / Special Notes

  • The course is currently listed with an October intake — actual dates may shift annually; early registration is recommended.

  • As a professional short course, it’s ideal for career learning, upskilling or reskilling, not formal academic progression.

  • Holding this course certificate may strengthen applications for innovation-related jobs or further education, but it does not replace formal degree credits.