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BSc Business Management & Entrepreneurship

GISMA is a state-recognised private university in Germany (part of the Global University Systems group) with campuses and student services around Berlin / Potsdam. It focuses on career-oriented, English-taught programmes and attracts a highly international student body — ideal if you want practical business training in Germany plus global mobility options.

 

Why study BSc Business Management (Entrepreneurship specialisation) at GISMA — student view

This programme combines a solid business-management foundation (finance, marketing, strategy, operations) with practical entrepreneurship training (business modelling, start-up planning, pitching and venture projects). The degree is geared toward students who want to launch startups, join innovation teams inside companies, or take entrepreneurial roles in scale-ups and SMEs. The course also includes a mobility window (semester abroad / internship) to gain international experience.

 

Programme structure & subjects (what you’ll learn)

The degree mixes core business modules with entrepreneurship-specific content and practical/project work. Expect modules such as:

Core business foundations

  • Principles of Management, Accounting & Finance, Marketing, Organisational Behaviour, Operations & Project Management.

Entrepreneurship specialisation

  • Opportunity recognition, business modelling, lean start-up methods, venture finance, pitching & investor communication, scaling strategies, startup legal basics.

Applied learning & mobility

  • Group projects, startup simulations, a “mobility window” in semester 5 (semester abroad / internship or business project with corporate partners), and a final bachelor project/capstone.

 

Highlights that matter to international students

  • English-taught degree in Germany (great for global job markets).

  • Mobility window (semester 5) for study abroad or internships — excellent for building international experience and employer contacts.

  • Practical, career-oriented curriculum with project work and links to companies (Amazon, Alibaba and similar partners are options for industry projects / internships referenced across GISMA programmes).

 

Career outcomes (what graduates do)

Graduates are prepared for roles such as:

  • Founder / Co-founder of startups

  • Business Development or Innovation Associate

  • Product Manager / Project Coordinator in SMEs and corporates

  • Strategy or Operations Analyst with an entrepreneurial focus

 

Latest updates & special requirements (2024–2025)

  • GISMA emphasises flexible delivery (students can start online and transition to campus) — useful during planning and visa processing.

  • Fees and intake schedules are updated annually — always request the latest factsheet to confirm current fees, deadlines and any new scholarship opportunities.