Berlin School of Business and Innovation (BSBI) is a private international business school with campuses and partner locations across Berlin (Germany), Paris (France), Barcelona & Madrid (Spain), and Hamburg (Germany). It offers undergraduate & postgraduate degrees, as well as professional certificate programmes designed for industry-relevant skills. BSBI promotes a global and inclusive environment with support services tailored for international students, including career support and language learning options.

 

Why Study Conversational AI & Chatbot Systems?

Conversational AI and chatbot technologies play a major role in automating customer engagement, improving service delivery, and enhancing business operations across industries. This certificate programme helps students and professionals gain foundational understanding of how AI-powered conversational agents work — covering key technologies, tools, and business applications.

 

Ideal for:

• Business, marketing, and computer science students

• Professionals in CRM, customer service, or digital marketing

• Entrepreneurs and tech enthusiasts

• MBA or Global MBA candidates seeking tech-related skills

 

Subjects / Topics Covered

This programme focuses on the principles and practical aspects of conversational AI and chatbots, including:

• Fundamentals of conversational AI
• Natural Language Processing (NLP) techniques
• Dialogue management and conversation flow
• Chatbot systems analysis and evaluation
• Real-world business applications of chatbots
• Platform usage skills for chatbot analysis

 

How You Will Learn

• Live sessions with expert instructors

• Self-study via online platform (42 hours)

• Final assessment/test to demonstrate understanding

• Peer discussions and support from BSBI learning team

 

How You Will Learn

• Live sessions with expert instructors

• Self-study via online platform (42 hours)

• Final assessment/test to demonstrate understanding

• Peer discussions and support from BSBI learning team

 

Program Highlights

• Short, focused, technology-relevant programme

• Combines hands-on learning with flexible schedule

• Ideal for building AI-related digital skills

• Complements business or tech studies with practical relevance

 

Career Outcomes

After completing this certificate, you can strengthen your candidacy for roles like:

• Conversational AI/Chatbot Analyst

• Digital Transformation Specialist

• Customer Experience (CX) Strategist

• Marketing Technologist

• CRM/System Automation Coordinator

 

Latest Updates or Special Requirements

• Programmes are evolving with industry trends — AI and chatbot components reflect practical skills in demand.

• BSBI activities and events (e.g., Social Media Chatbots forum) show growing institutional engagement with AI topics beyond coursework.