MSc Digital Marketing

The MSc Digital Marketing programme at University of Galway is uniquely designed as a specialist programme, which enables students to blend traditional marketing knowledge with the strategic, analytical and digital skills needed to enter the digital marketing workforce. Open to business and non-business conversion graduates, students joining the programme originate from Ireland, Austria, Brazil, Canada, China, Germany, India, Iran, Malta, Morocco, Nigeria, Saudi Arabia, Taiwan, UK, USA.

 

The roles that students secure reflect the diverse needs of employers and the importance of students possessing transferable skills to meet these needs, these roles include:

  • Digital Content Creator
  • Social Media Strategist
  • Website Content & Listing Editor
  • Search Engine Optimisation Analyst
  • Digital Marketing Manager
  • Campaign Operations Analyst
  • Marketing Partnership Manager
  • Digital Marketing Strategist
  • Data and Analytics Specialist
  • Digital Analyst
  • PPC & Paid Social Specialist
  • Account Executive
  • Digital Channel Executive
  • E-Commerce Executive
  • Founders of own companies