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Bachelor of Product Design
Why Study / Key Benefits
- The Bachelor of Product Design combines creative design with science, engineering and business studies.
- Students learn to identify problems and develop products for homes, businesses and industry.
- The degree covers both physical and digital product possibilities, ranging from products such as lightweight kayaks and appliances to phone apps, virtual training environments and formulated products.
- Students develop ideas through practical design projects from the first year rather than studying only theory.
- The programme develops both creative and commercially oriented skills, including the ability to develop, prototype and eventually commercialise products.
- Students work individually and in teams on open-ended design projects under the supervision of academics with product-design experience.
- UC provides dedicated Product Design facilities including design studios, laboratories, workshops, makerspaces, 3D-printing facilities, electronics facilities, formulation laboratories and high-end computer labs.
- UC also allows students to combine Product Design with another qualification through double-degree or conjoint-degree options, including Commerce, Science and Engineering.
Programme Structure and Subjects / Topics
The degree consists of compulsory interdisciplinary study plus a chosen Product Design major.
Year 1 compulsory courses include:
- PROD101 Product Design 1
- MGMT100 Fundamentals of Management
- PROD110 Design Principles or ENGR101 Foundations of Engineering
- One 100-level MATH or EMTH course
- Required 100-level courses from the chosen major.
Year 2 compulsory component includes:
- MKTG100 Principles of Marketing
- Required 200-level courses from the selected major.
Year 3 includes:
- Two courses at 200- or 300-level selected from Accounting, Business, Computer Science, Economics, Finance, Management or Marketing.
- Required 300-level courses from the selected Product Design major.
Examples of current Product Design learning include:
- Design principles and design methodology
- Product research
- Ideation and concept development
- Prototyping and modelling
- User and market analysis
- Product development
- Digital product design
- Industrial design
- Formulation development
- Manufacturing
- Technology analysis
- Marketing and commercialisation
- Team-based design consultancy
- Design presentation and portfolio development
Disciplines / Specialisations
Students can choose from three Product Design majors:
- Chemical Formulation Design
- Digital Product Design
- Industrial Product Design
Programme Highlights
- 360-point Level 7 bachelor's degree.
- Three-year full-time structure.
- Two annual intakes: February and July.
- Three distinct majors.
- Combination of creative design, science, engineering and business.
- Practical project work from first year.
- Individual and team-based design projects.
- Dedicated workshops, laboratories, makerspaces and computer facilities.
- Access to 3D-printing and prototyping equipment.
- Chemical formulation facilities for relevant students.
- Digital Product Design facilities and technology.
- Opportunities to combine Product Design with Commerce, Science or Engineering through double/conjoint study.
- Possibility of progressing into postgraduate Product Design, including the Postgraduate Certificate, Master of Product Design and PhD.
Career Outcomes
UC states that graduates can work in:
- Design agencies
- Manufacturing companies
- Engineering consultancies
- Educational and training companies
- Research and development
- Product development
- Commercialisation and innovation
- Digital product development
- Industrial product development
- Chemical/formulation product development
Latest Updates / Special Requirements
- The current UC programme page lists the Bachelor of Product Design as a 360-point, three-year degree with February and July starts.
- The current international tuition estimate for 2027 is NZD 47,125 per 120 points.
- UC's current undergraduate English requirements were updated in 2026 and now include the new TOEFL scoring scale for tests taken from 21 January 2026.
- No portfolio is stated as a general admission requirement on the current Bachelor of Product Design page.
- No previous Product Design qualification is stated as an admission requirement.
- The recommended science/mathematics and Chemistry preparation should be distinguished from compulsory admission requirements.
International Student Visa Requirements
International students normally require a New Zealand Fee Paying Student Visa to study this programme.
Immigration New Zealand currently states that applicants generally need to provide evidence including:
- An offer of place from an approved education provider.
- Payment of tuition fees or evidence of the ability to pay.
- Evidence of sufficient funds for living costs.
- Evidence of acceptable health and character where required.
- Evidence of genuine intention to study.
- Appropriate insurance.
- Evidence of onward travel or sufficient funds to purchase onward travel.
Current financial requirement for tertiary study:
- NZD 20,000 for each year of study if studying for one year or more.
- NZD 1,667 per month if the course is shorter than one year.


