Digital experience design is at the heart of many of our daily interactions with modern technology. Our buying habits, social lives, work and health are increasingly informed and shaped by apps and websites, as well as smart assistants and wearable tech. 

 

Digital experience designers are future-facing – they combine traditional graphic design and creative skills with specialist software skills to develop user-centred interactive digital products. 

 

In this major, you will focus on designing digital experiences that look and feel great for users, while also considering and anticipating their needs.

 

You will learn about aesthetics, design principles, usability and user psychology, and leverage digital technologies to create innovative designs in response to real-world problems. 

 

The coursework combines theoretical fundamentals with hands-on, practical learning, and focuses on emergent technologies and industry demands.

 

In addition to creative and technical abilities, you'll also develop important workplace skills such as communication and collaboration.