Fashion Marketing specialisation
Paris, Milan, New York, London... Perth! If you’re looking to make your mark in the fashion industry, in Australia or overseas, this specialisation will help you gain key skills in marketing, business and fashion design.
Sustainability has become a focal point in the world of fashion. In this specialisation you will consider the importance of sustainable fashion and learn more about responsible practices and mindful consumerism.
You’ll study two core units, ‘Clothing in Context – The Business of Fashion’ and choose from either ‘Discovering Marketing’ or ‘Brand Management’. You’ll then select two units from a range of options that include fashion marketing, garment design and structure, consumer behaviour and brand strategy.
This course is affiliated to the Luxury Branding Research Cluster, which has an established reputation in luxury fashion.
What jobs can the Fashion Marketing specialisation lead to?
Careers
- Fashion entrepreneur
- Fashion marketer
- Design consultant