• Apply discipline knowledge of creative practice in design application, studio practice and critical discourse, contribute to evidence based practice through visual and technical research
• Think critically and reflectively by incorporating creativity within design research, design practice and contemporary professional/industry practice
• Critically evaluate design specific technologies and relevant design literature, synthesise information from a range of sources
• Demonstrate effective audio/visual, spoken, written, graphic and technical communication appropriate to digital design within the confines of professional design practice, wroughting and production
• Use and discern tools and technologies appropriate and relevant to the design, development, testing and production of digital content and its delivery
• Demonstrate personal awareness of a design specific practice, apply effective self-directed learning skills; sustain an engagement with contemporary practices and the creative industries
• Recognise the significance of international movements and influences in contemporary design and studio practice, understand and utilise international standards in cultural, regulatory and profession practice
• Recognise the importance of cultural diversity and visual language, respect individuals from all cultures, develop cross-cultural collaborations that foster innovation and diversity in design activities, studio practice and production
• Work independently and collaboratively, demonstrating design relevant professional practice and leadership skills, use responsible design, sustainable practices and ethical responsibilities within personal judgements