Digital experience design is at the heart of many of our daily interactions with modern technology. Our buying habits, social lives, work and health are increasingly informed and shaped by apps and websites, as well as smart assistants and wearable tech. 

Digital experience designers are future-facing – they combine traditional graphic design and creative skills with specialist software skills to develop user-centred interactive digital products. 

In this major you will focus on designing digital experiences that look and feel great for users, while also considering and anticipating their needs. You will learn about aesthetics, design principles, usability and user psychology, and leverage digital technologies to create innovative designs in response to real-world problems. 

The coursework combines theoretical fundamentals with hands-on, practical learning, and focuses on emergent technologies and industry demands. You will also develop key workplace skills, such as communication and collaboration, in addition to creative and technical abilities.

This major is offered as part of the Bachelor of Design. You will be able to enhance your degree by selecting to study either two additional minors, or one minor and four elective units to support your career goals.

How this course will make you industry ready

• The course features strong industry links, built up through its staff members. Many of the staff are currently working in industry, ensuring your learning is relevant and reflects best professional practice.
• You can work on real-world projects, giving you valuable industry experience.
• You will develop a combination of creativity and up-to-date software skills, increasing your employment potential both in Australia and overseas.