Summary

The Diploma of Marketing and Media introduces you to the fundamental concepts of brand management, digital media production and marketing strategy.

The diploma is equivalent to the first year of an undergraduate degree. If you successfully complete the diploma and meet the entry requirements, you can progress directly into the second year of the following degrees without losing any time, as you’ll receive credit for the units you complete in the diploma: Bachelor of Commerce, Bachelor of Marketing and Media, Bachelor of Media and Communications.

Key features

• Fast-track to the second year of a bachelor degree

   

  Undertake this diploma and be ideally prepared for entry into the second year of a Macquarie bachelor degree.

• Deeply engage with your chosen area

   

  Study two units in each term: marketing fundamentals, mass communications, media technologies and principles of management.

• Improve your academic knowledge and study skills

   

  Undertake teaching and learning activities that will help you improve your academic knowledge and study skills.

• Enjoy small class sizes and extra support

   

  Study in small classes and get personalised support from our highly qualified and experienced teachers.