Bachelor of Business (Behavioural Economics)

In this course you will

  • Become an influential leader and help guide consumer behaviour by shaping the environment in which decisions are made.
  • Develop a deeper understanding of the decision-making processes of individuals and institutions.
  • Acquire practical skills in collecting, analysing, and decoding data to predict human behaviour and discover new insights and trends.
  • Learn how to draw meaningful insights from data intelligence to create real-world impact for industry and policy.
  • Gain theoretical knowledge, critical thinking skills, and technical skills in human behaviour.
  • Learn how to use behavioural insights to help governments and organisations develop and design innovative, effective, and ethical public policies.