There are all kinds of exciting directions you can take a career in business. Whether you see a future in finance, accounting, marketing or something else, there is one thing you can count on: digital transformation and technology will be key players in shaping the opportunities you pursue.

 

This double degree will help you shape a practical and forward-thinking perspective on contemporary business – as you learn to apply that perspective through a digital lens.

 

The Bachelor of Business is your invitation to uncover the area of business that inspires you most. Whether your curiosity lies in leadership and management, people and HR, the ever-changing stock market or building iconic brands, you’ll have the flexibility to explore it further. All while gaining practical, real-world experience as you complete your studies.

 

As you tailor your studies in the Bachelor of Digital Business to your specific interests, you will acquire the insights and expertise to navigate the modern business landscape with a digital mindset. Collaborating with industry partners, you will work on industry-specific datasets, software, workshops, live projects and more. You will also have the chance to evaluate and implement emerging technologies like artificial intelligence in ways that positively impact both business and society.