Bachelor of Arts - Bachelor of Communication and Media

Course summary

Combining a Bachelor of Communication and Media with a Bachelor of Arts degree places a strong emphasis on applied learning and offers a broad introduction to ways in which new media practices shape our everyday lives, both in the workplace and in our communities. It will equip you with critical and creative thinking skills and effective communication and problem solving skills, all of which are required for high achievement in a range of media or related careers. 

A Bachelor of Arts degree is one of the most popular degrees at University. Students who are passionate and curious about humanity and society enjoy the breadth and flexibility of the Bachelor of Arts degree. This degree will allow you to hone your skills of analysis and interpretation, and your ability to synthesise complex ideas; skills that are essential to practical problem solving and highly valuable to a wide range of employers. Every real-world problem today has a cultural and social dimension that can be understood using the skills you will gain doing a Bachelor of Arts degree, whichever major you choose.

The Bachelor of Communication and Media degree offers students a strong foundation in the global communication and media industries. This degree has a focus on preparing students for global careers in digital and social media, visual communication design, journalism, screen media production, marketing, communication and advertising. Students will encounter key ideas in the study and practice of media and communications, and gain flexible and transferable skills that will prepare them for informed engagement with the changing world of global media culture.

What you will study
You will choose one major in the Bachelor of Arts degree; Archaeology and Ancient History, English Literatures, Environmental Humanities, French, History, Indigenous Studies, Japanese, Legal Studies, Mandarin (Non-Chinese Background Students), Mandarin (Character Background Students), Philosophy, Photography, Politics, International Relations, Sociology, Spanish, Creative Writing, or Writing and English Literatures. In addition to the arts major you will also choose a minor or a second major from the Bachelor of Arts offerings.

The Bachelor of Communication and Media offers five majors - Digital and Social Media, Visual Communication Design, Journalism, Screen Media Production and Marketing, Communication and Advertising. You will need to select one major to specialise in throughout the duration of your degree.