This online micro-credential will examine the features and objectives of the marketing mix. A marketing mix represents the tactics used to execute a company's marketing plan. The micro-credential will outline various forms that a marketing mix can embody including: Four Ps model, Seven Ps model, and the Five Cs model. Each of the four P’s is explored demonstrating the interdependence of each to the success of the overall marketing strategy for business growth.

 

This online micro-credential provides a creditable micro-credential and digital badge which can be shared to your social networks and displayed in your professional portfolio.