Bachelor of Business (Professional) Majoring in Entrepreneurship and Innovation

Overview

Innovate business to create a positive impact on the world. Develop core management and operational business skills as well as an entrepreneurial mind-set to develop your own business or contribute to government, for-profit or for-purpose businesses. Apply your innovation skill-set and grow your network before you graduate with a 12-month paid industry placement. 

Your major

Develop the type of fresh thinking required to build, launch and scale a start-up business or social venture. In this major, you'll discover how to differentiate an idea from a real opportunity and use innovation theory to maximise that opportunity. You'll also undertake hands-on learning, learn how to create desirable, viable business models, develop your strategic thinking and planning skills, learn to interpret sales and marketing opportunities, build a team and source capital funding.

Your industry experience

All our bachelor degrees include a guaranteed Work Integrated Learning opportunity. This Professional Degree includes a mandatory 12-month paid work placement. You'll benefit from Swinburne’s unique industry partnerships, gain invaluable full-time work experience and earn credit towards your degree.

Skills you’ll learn

  • CVP (customer value proposition canvas) and BMC (business model canvas)
  • Design thinking
  • Pitching and fundraising
  • Professional networking
  • Start-up planning
  • The entrepreneurial process (opportunity recognition, evaluation and exploration)

Your career opportunities

  • Business owner
  • Entrepreneur
  • Venture capital analyst
  • Change manager
  • Market researcher
  • Product developer or manager