Why Study / Key Benefits

The Bachelor of Business Analytics/Bachelor of Business is a four-year double bachelor degree combining business analytics, data, technology and broader business knowledge. Students learn to analyse and interpret business data, identify patterns and opportunities, and apply digital skills to people, process, technology and strategy challenges.

Key benefits include:

• Combines two bachelor-level qualifications in one four-year programme.
• Develops data analysis and interpretation skills alongside business knowledge.
• Provides exposure to technology-driven business solutions, strategic problem solving and commercial awareness.
• Allows students to select one Business Analytics major and one Business major.
• Includes industry-linked learning through Swinburne's Work Integrated Learning approach.
• Provides access to a broad range of business specialisations, allowing students to align the degree with areas such as finance, marketing, management, accounting, HR or supply chain.
• The Bachelor of Business Analytics component is accredited by the Australian Computer Society at professional level and is recognised by IIBA as an endorsed training course. Swinburne's business school is AACSB accredited.

Programme Structure and Subjects / Topics

The degree integrates two areas of study.

Bachelor of Business Analytics core units include:

• Business Data Analytics Project – INF10027
• Business Digitalisation – INF10024
• Data Management and Analytics – INF10025
• Big Data Management – INF20016
• Systems Analysis and Design – INF20029
• Business Digitalisation Industry Project – INF30027

The handbook's structure also incorporates Business Analytics and Business core/fundamental/practice units as part of the 400-credit-point double degree.

Bachelor of Business core units include:

• Financial Information for Decision Making – ACC10007
• Economics for Business Decision Making – ECO10005
• Business Digitalisation – INF10024
• Contemporary Management Principles – MGT10009
• Marketing and the Consumer Experience – MKT10009
• Creative Mindset and Entrepreneurship – BUS10015
• Business Consulting Project – BUS30032
• Business Practice Core Option.

Disciplines / Specialisations

Students select one major from Bachelor of Business Analytics:

1. Business Analysis
2. Cyber Security Management

They then select a Business major from the available range:

1. Accounting
2. Business Administration
3. Entrepreneurship
4. Finance
5. Human Resource Management
6. Logistics and Supply Chain Management
7. Management
8. Marketing
9. Sports Management.

Programme Highlights

• Four-year double bachelor qualification.
• 400 credit points.
• Combines business analytics with broader business education.
• Two Business Analytics major options.
• Nine Business major options currently displayed by Swinburne.
• Data analysis, business intelligence, technology and business strategy are integrated across the degree.
• Business Analytics component has professional-level ACS accreditation and IIBA endorsed training-course recognition.
• Swinburne provides Work Integrated Learning across its bachelor degrees through industry-linked projects and other industry experiences.
• The handbook specifically states that Professional Placement is not available to international students holding a Student visa for this course because of government regulation.

Career Outcomes

Swinburne identifies career possibilities for graduates of the combined programme including:

• Business analyst
• Management consultant
• Market researcher
• Project manager
• Data analyst
• Financial analyst
• Operations manager
• Marketing manager
• Business development manager
• Strategy consultant
• Business intelligence analyst
• Product manager. 

Latest Updates / Special Requirements

• The currently published 2027 start dates are 1 March 2027 and 2 August 2027.
• CRICOS code: 118262J.
• International Student visa holders must study full-time and on campus.
• Professional Placement is not available to international students in this course.
• Work Integrated Learning remains an important component of the Swinburne bachelor experience and may involve industry-linked projects and other forms of industry experience.
• Credit transfer and RPL are assessed case-by-case.
• The programme includes learning requirements involving digital literacy, critical analysis, communication, teamwork, numeracy and professional conduct; Swinburne indicates that reasonable adjustments may be possible for applicable requirements.

International Student Visa Requirements

The relevant Australian visa is the Student visa (subclass 500).

For this programme, international students in Australia on a Student visa must study full-time and on campus.

Key Student visa requirements include:

• A valid Confirmation of Enrolment (CoE) for a full-time CRICOS-registered course.
• Overseas Student Health Cover (OSHC) for the required period, unless an exemption applies.
• Meeting the Genuine Student requirement.
• Meeting health requirements.
• Meeting character requirements.
• Providing identity and other required documentation.
• Meeting financial-capacity requirements when evidence is required.
• Meeting the applicable Student visa English-language requirements or an exemption category.
• Signing the Australian Values Statement if aged 18 or over.

Work rights:

• Student visa holders can generally work up to 48 hours per fortnight while their course is in session.
• The exact conditions attached to an individual's visa should be checked through the visa grant letter or VEVO.

Financial capacity:

The Department of Home Affairs currently specifies 12-month living-cost amounts of:

• Student: AUD 29,710
• Partner accompanying the student: AUD 10,394
• Child accompanying the student: AUD 4,449