Bachelor of Media and Communication Majoring in Immersive Media

Overview

Learn how the media sector is evolving through an examination of issues, such as diversity, the influence of social networking data, ownership and privacy, and the digital economy. This flexible degree will help prepare you for a career you’ll be passionate about. Plus, you'll benefit from free access to – and coaching in – Adobe Creative Cloud while you're studying.

Your major

Immersive Media

Learn how to develop content for the furture of entertainment, business and advertising with a major in immersive media.

Engage in 360, VR (Virtual Reality), AR (Augmented Reality) and MR (Mixed Reality) interactive experiences.

Your industry experience

All our bachelor degrees include a guaranteed Work Integrated Learning opportunity. In units Media and Communications Project A and B (MDA30006 and MDA30007), design and implement a media product of your choice.  In units Digital Marketing Project 1 and 2 (DIG30001 and DIG30002), you'll work in teams on a digital advertising or marketing project.

Skills you’ll learn

  • Collaboration
  • Content development
  • Data analysis
  • Digital literacy
  • Storytelling
  • Technical proficiency

Your career opportunities

  • Entertainment manager
  • Immersive content developer
  • Media analytics and sales coordinator
  • Advertising and marketing specialist
  • Digital Storyteller
  • VR Developer