Overview

In this PhD program you will develop advanced research skills that will prepare you for a career in academia and other settings in which systematic and critical analytical skills are required.

This PhD degree may be undertaken in a project or thesis mode.

You can specialise in:

Economics

• empirical microeconomics
• innovation economics
• development economics
• health economics
• cultural economics
• applied economic modelling
• behavioural economics
• experimental economics
• corporate governance/social responsibility.

Finance

• capital markets and financial institutions
• financial instruments
• international finance
• macroeconomics.

Marketing

• branding
• product innovation
• social marketing
• electronic marketing
• services marketing
• macro marketing
• integrated marketing communications
• sponsorship
• business-to-business marketing
• consumer behaviour
• buyer behaviour
• word of mouth
• customer relationship management
• consumer psychology
• service quality

The maximum duration of the PhD program is 4 years full-time. However, candidates are expected to complete their program within 3-4 years full-time equivalent.

Career

Graduates will be able to pursue an academic career in a university or be employed in senior leadership and management positions in government, non-government organisations and corporations.

As a researcher, your mastery of the discipline evidenced through a substantial and rigorous research project and other contributions to your field of specific interest can make a real difference to society.