Master of Business (Economics, Finance & Marketing)

Overview

In this program you will develop advanced skills in order to critically analyse information, synthesise knowledge, and communicate your research findings effectively for a variety of career settings.

This master degree may be undertaken in a project or thesis mode.

You can specialise in:

Economics

  • empirical microeconomics
  • innovation economics
  • development economics
  • health economics
  • cultural economics
  • applied economic modelling
  • behavioural economics
  • experimental economics
  • corporate governance/social responsibility.

Finance

  • capital markets and financial institutions
  • financial instruments
  • international finance
  • macroeconomics.

Marketing

  • branding
  • product innovation
  • social marketing
  • electronic marketing
  • services marketing
  • macro marketing
  • integrated marketing communications
  • sponsorship
  • business-to-business marketing
  • consumer behaviour
  • buyer behaviour
  • word of mouth
  • customer relationship management
  • consumer psychology
  • service quality.