International Business with Marketing (Professional Practice) MSc
This course is specifically aimed at International students, supporting those wishing to gain practical work based experiential learning. Together with studying your chosen course we are offering an additional 6-month placement opportunity, making the course 18 months in length. This allows students to put into practice the skills and techniques developed throughout the Master’s degree within a UK environment after completing the 12-month taught programme.
This course places emphasis on a market-oriented, customer driven approach to planning and implementing marketing strategies. You’ll develop knowledge and skills to undertake strategic analysis of markets, and create, adapt and implement strategy.
You’ll have the opportunity to gain a critical understanding of the rapidly changing and dynamic international business environment, and the skills needed to analyse the strategies and operations of multinational enterprises l. This programme will provide the opportunity for you to study a wide range of topics in international business, from both a theoretical and practical perspective. The course is designed to enable you to tailor it to your own personal and career interests, with a number of option modules available.