The course has a strong problem-based teaching approach, grounding theories and assignments in real world event and experience scenarios.

• The course has a strong problem-based teaching approach, grounding theories and assignments in real world event and experience scenarios.
• The course addresses the principles employed in making strategic decisions and the more immediate, dynamic operational decision making, offering insight on leading and managing within these sectors.
• You will develop, upon successful completion, a set of highly transferable management and creative skills which should enable you to excel across international boundaries and cultures.

 

Why you should study this course

• Each semester you will complete a project which allows you to adapt and focus your learning from other modules. This project should enable you to uniquely shape the direction of your studies while preparing for your final project and give you the opportunity to gain hands-on experience and deliver live event.
• Our guest lecture week, which runs every year (subject to change) provides an opportunity for you to engage with a range of industry and academic speakers, many of whom are former students who have now established themselves as event leaders. This event, on average, has between 35-40 guest speakers participating each year. They not only share their insights into industry trends and issues but can also offer opportunities for internships or short-term work experience2.
• You will have the option to apply for a ‘professional experience’ opportunity2, designed to further develop your skills and knowledge with the aim of maximising your employability prospects. See modules for more information.
• Selected students will get the opportunity to take part in the NEC EventsWeek Live, with the NEC offering a 12-month mentoring programme to the best performing students2.
• The university has links with a range of events and experience organisations such as the National Exhibition Centre (NEC) group and CBS Arena.