BUSINESS - MARKETING (CO-OP)
PROGRAM OVERVIEW
This two-year business marketing co-op diploma program is designed for those looking to gain strong foundational skills to work within the marketing industry. Not only will you take courses in traditional and digital marketing concepts, market research, customer analysis and communications, but you’ll also gain an understanding of accounting and economics. You’ll graduate with confidence and a knowledge base to kickstart an exciting and successful marketing career.
PROGRAM DETAILS
Program Code
BMK2
Credential:
Ontario College Diploma
Duration
60 weeks
Canadian StudentsInternational Students
START DATES
LOCATIONS
AVAILABILITY
Full Time Offerings
2023 May
London
Open
2023 September
London
Open
2024 January
London
Open
YOUR LEARNING EXPERIENCE
This business marketing co-op program covers customer analysis, segmentation and targeting; integrated marketing communications; pricing and distribution strategies; and product and service development and management. Experiential learning includes market research studies, advertising campaigns, sales and business plans, many providing opportunities to work with live clients. You’ll also learn to use current software, including presentation, spreadsheet, graphic design and publishing applications.
Graduates who meet admission requirements are also eligible for transfer to the Business Administration - Marketing Advanced Diploma or the Honours Bachelor of Commerce (Digital Marketing) Degree.
A fully online version of the business marketing program, full-time or part-time, is also available.
This program is accredited by Co-operative Education and Work Integrated Learning Canada. This accreditation represents the highest standard of achievement for co-operative education programs in Canada, and recognizes Fanshawe's commitment to excellence.
SHOWCO-OP OPPORTUNITIES & CAREER INFORMATION
"Thank you Fanshawe for giving me my beginning to make a better future for myself. Thank you for hiring amazing teachers, who give great projects, and encourage students to strive for their dreams. Thanks for making my dream, a reality."
Carleigh Lewis
Graduate 2011
RELATED PROGRAMS
BUSINESS ADMINISTRATION - MARKETING
HONOURS BACHELOR OF COMMERCE (DIGITAL MARKETING)
PUBLIC RELATIONS - CORPORATE COMMUNICATIONS
Academic School
Lawrence Kinlin School of Business
Program Coordinator:
Mathew Schonewille, BA, B.Ed, MTEI
Academic Advisor:
Katie Helmeczy
Pathways
ADMISSION REQUIREMENTS
OSSD with courses from the College (C), University (U),
University/College (M), or Open (O) stream WITH:
- Any Grade 12 English (C) or (U)
- Mathematics* ONE OF:
- Any Grade 12 Mathematics (C) or (U)
- Any Grade 11 Mathematics (C), (U), or (M)
(Note: a minimum final grade of 60 required for any Grade 11 Mathematics course)
OR
Academic and Career Entrance Certificate (ACE)
OR
Ontario High School Equivalency Certificate (GED) AND:
- Mathematics* ONE OF:
- Any Grade 12 Mathematics (C) or (U)
- Any Grade 11 Mathematics (C), (U), or (M)
(Note: a minimum final grade of 60 required for any Grade 11 Mathematics course)
OR
Mature Applicant with standing in the required courses and grade stated above
Note:
- *Applicants who lack the required Mathematics may still gain eligibility for admission by completing appropriate prior upgrading.
SHOWENGLISH LANGUAGE REQUIREMENTS
SHOWRECOMMENDED ACADEMIC PREPARATION
SHOWRECOMMENDED PERSONAL PREPARATION
SHOWAPPLICANT SELECTION CRITERIA
SHOWPOST-ADMISSION REQUIREMENTS
COURSES
| LEVEL 1 | ||||
| Take all of the following Mandatory Courses: | ||||
| ACCT-1100 | Principles of Accounting 1 | 3 | ||
| WRIT-1032 | Reason & Writing Business 1 | 3 | ||
| MKTG-1012 | Principles of Marketing 1 | 3 | ||
| MATH-1052 | Business Math | 3 | ||
| BUSI-1060 | Strategies for Success | 1 | ||
| BUSI-1005 | Introduction to Business Processes | 3 | ||
| COOP-1020 | Co-operative Education Employment Prep | 1 | ||
TUITION SUMMARY
London
CANADIAN COSTS
$7,831.80
TOTAL COST OF PROGRAM
INTERNATIONAL COSTS
$31,903.44
TOTAL COST OF PROGRAM
*Total program costs are approximate, subject to change and do not include the health and dental plan fee, bus pass fee or program general expenses.
