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Bachelor of Arts

SRH University (SRH Hochschule) is a private, state-recognized higher education institution in Germany and part of the SRH Education Group. It offers a range of English-taught bachelor’s and master’s programs designed with an international focus. The university emphasizes practice-oriented learning, global networking and intercultural competence, attracting students from many countries.

 

Why Study at SRH University (Especially for International Students)

Key advantages:

  • English-taught programs — suitable for students without German language skills.
  • Flexible study paths — Fast Track and International Experience Tracks.
  • Multiple campuses in Germany — including Berlin, Hamburg, Heidelberg, Cologne, Leipzig and Munich.
  • International student community — diverse cohort from many countries.
  • Career-oriented modules and internships embedded in the curriculum.

 

Programme Structure & Subjects

The IBA program offers core business and management knowledge and develops global competencies:

Core Modules

  • Marketing for the Digital Era

  • Human Resources Management

  • Financial and Managerial Accounting

  • Strategic Management

  • Business Information Systems

  • International Economics (Micro & Macro)

  • Project Work & Case Studies

  • Internship & Bachelor Thesis (final semester)

Study Tracks

  • Fast Track (6 semesters): Standard study.

  • International Experience Track (7 semesters): Includes a semester abroad and additional internship for enhanced global exposure.

 

Specialisations / Electives

SRH also offers specialisations or variants under the IBA umbrella, such as:

  • Digital Business & E-Commerce (focus on digital transformation and e-commerce strategy).
  • Healthcare Management (business skills tailored to healthcare organizations).
  • International Marketing Management (emphasis on global market strategies).

 

Career Outcomes & Highlights

Graduates obtain a Bachelor of Arts and can pursue careers in:

  • International business management
  • Marketing and digital strategy
  • Human resources and consulting
  • Entrepreneurship and business development
  • Global supply chain and operations roles

Some typical positions include Business Analyst, Marketing Coordinator, HR Assistant, Project Manager, etc.

Highlights:

  • Real-world internships
  • Practical projects and case studies
  • Global networking and intercultural learning.

 

Visa & Residence Permit (International Students)

If you are a non-EU student:

  • Apply for a German student visa at the German consulate/embassy in your home country.
  • Provide proof of admission, finances, health insurance and accommodation.
  • Once in Germany, convert to a student residence permit.
  • You are generally allowed 120 full days or 240 part-days of part-time work per year.

 

Important Notes for Prospective Students

  • SRH is a private, tuition-charging institution — budget carefully.
  • Many international students specifically choose SRH for English-taught programs without German language prerequisites.
  • Student reviews are mixed online — suggestions include contacting alumni, joining program webinars/virtual open days, and asking for detailed syllabi before deciding.
  • If long-term stay in Germany is a goal, it’s wise to learn German alongside your course to improve job opportunities. (Not mandatory for the program.)