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General Management
SRH University of Applied Sciences is a state?recognised private university in Germany offering a wide range of international programmes in English across business, management, media, engineering, health, and related fields. SRH uses a CORE (Competence Oriented Research & Education) teaching model that blends project?based learning, practical skills, teamwork, and leadership development to prepare students for real?world careers.
Why Study an MBA in General Management at SRH University (Berlin)?
The MBA in General Management equips students with advanced skills in leadership, strategy, and organisational decision?making for complex global business environments. It covers core business disciplines like finance, human resources, marketing, organisational behaviour, and corporate social responsibility — helping graduates work in leadership roles across industries, start?ups, SMEs, NGOs, and multinational firms.
Curriculum & Subjects
The programme combines core management subjects with electives and a project/thesis component.
Sample (90 ECTS) Structure
1st Semester
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Fundamentals of Management & Economics
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Organisational Behaviour
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General Management I: International Human Resources
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General Management II: Finance & Accounting
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Seminars/Skills
2nd Semester
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Data?Driven Decision?Making
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Marketing Management
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Strategic Management
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General Management III: Process & Quality Management
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General Management IV: Service & Supply Chain
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Scientific Writing / Master’s Seminar
3rd Semester
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Elective(s)
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Master’s Thesis
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Applied Project / Internship (if included)
Disciplines & Specialisations
While the MBA is broad in General Management, it lets you:
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Tailor learning through elective modules (depending on availability).
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Focus on areas such as strategy, leadership, organisational behaviour, process management, service & supply chain, and data?driven decisions.
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Strengthen leadership, intercultural teamwork, and soft skills via projects and presentations.
Programme Highlights
- English?taught MBA with international focus and leadership training.
- Choice of 90?ECTS or Fast Track 60?ECTS to fit career timelines.
- Emphasis on project? and skills?based learning, group work, and practical management scenarios.
- Covers core business disciplines plus elective options to tailor to career goals.
- Designed to develop leadership, intercultural, negotiation and communication competencies valued by employers.
Career Outcomes
Graduates are prepared for numerous managerial and leadership roles, such as:
- General Manager
- Business Development Manager
- Strategy Consultant
- Operations Manager
- HR Manager / Management Analyst
- Supply Chain / Quality Manager
- Project Manager or Entrepreneur
- Roles in SMEs, multinational companies, NGOs and start?ups across sectors.
Visa Requirements (Non?EU/EEA Students)
International students (non?EU/EEA) typically require:
- German student visa (Type D) and subsequent residence permit.
- Proof of admission, finances (e.g., blocked account), health insurance, passport, and accommodation.
- Apply at the German embassy/consulate in your home country 3–4 months before intake.
- Student visas usually allow limited part?time work and may offer post?study job search options (subject to immigration rules). (German visa policy information — not directly from SRH).
Latest Updates & Application Notes
- No fixed admission deadlines — apply early to secure your place.
- Applicants are often interviewed as part of selection.
- The CORE learning approach emphasises competencies beyond traditional lectures.

