Creative Industries Management
What you will learn
The BA Creative Industries Management study programme adapts all-time management classics to the complex and dynamic world of the cultural and creative industries and the broader creative economy. Communication, culture, and arts as well as entrepreneurship have been added to the course to develop your critical understanding and diverse skill set.
During your studies, you can focus on one of three areas: Music, Visual Arts or General Creative Industries Management. This English-language programme in the heart of cosmopolitan Berlin attracts German and international students from all over the world who have talent, tolerance and want to do business in new way. They cherish learning and working across cultural boundaries. You become part of a diverse, international, and supportive community whose members co-create their learning experiences on a day-to-day basis.
You will learn about diverse business models, strategies and practices and develop your own identity as a creative manager. You will be able to train your management skills and deepen your knowledge about non-traditional industries and the arts, as well as social, sustainable, and cultural organisations. You will gain further practical experience in managing and marketing creative processes and products through numerous hands-on projects with fellow students across the entire School of Popular Arts and in collaboration with our diverse network partners.
YOUR CAREER PROSPECTS
Our innovative approach that pays off
Having completed your BA Creative Industries Management degree, you know how to manage projects and processes successfully.
As an expert in trends and innovation, communication, organisational development, team leadership and creative processes, you will have a wide range of career opportunities in the creative economy and beyond:
- Management and marketing in businesses and organisations in the creative industries (advertising, architecture, arts and crafts, design, fashion, film, photography, music, performing arts, publishing, software, games, tourism and leisure, television and radio)
- Professional service firms, delivering services to the creative industries (e.g. Communication, event, and marketing agencies)
- Business associations and policy makers in the field
- Businesses in other industries that are seeking creative talent in areas such as innovation and change management
- Communication, event and marketing agencies
- Communication, media relations, and marketing departments of companies
- Working as a freelancer and entrepreneur with your own business
BROCHURES
Get more information about the study programme!
Study programme brochure and more ...
REQUEST YOUR PROGRAMME BOOKLET
FILM PROJECT
Short film for a fashion brand
The B.A. Creative Industries Management students film and produce a short film for the fashion brand Kaone. In the process, they learn how to create briefings, storylines, film sets and much more, reflect on their own work and train important soft skills.
EXHIBITION PROJECT
Curating, artist management & public relations
Students of the B.A. Creative Industries Management curate a "fluidity"-themed exhibition with German and international artists.
VIDEO PROJECT
Gender, politics, power and sexuality
Students of the B.A. Creative Industries Management programme create animated videos on current topics in the (creative) industries, such as feminism, sexual harassment at work, or tolerance.
SRH STORIESGet inspired
ONLINE INFO SESSIONHow do I apply? | Webinar01.03.2023
Meet our study advisors and learn how our application system works and which documents and proofs you need to provide. 3 pm CET
EventONLINE INFO SESSIONHow do I apply? | Webinar15.03.2023
Meet our study advisors and learn how our application system works and which documents and proofs you need to provide. 3 pm CET
CURRICULUM B.A. CREATIVE INDUSTRIES MANAGEMENTYour curriculum
7 SEMESTER210 ECTS
1. Semester30ECTSMedia and Creative Industries
1. SEMESTER
Media and Creative Industries
- Creative Industries & Businesses5
- Business Strategy5
- Creative Entrepreneurship Introduction Lab5
- Concentration I: Music/Visual Arts/General5
- Media Studies5
- Research Skills5
In the first semester, you will dive into the world of creative industries, visit places and speak to practitioners from different fields. You will learn to analyse business models, research cases, and apply management tools and entrepreneurial strategies. You will be able to analyse and interpret different media and art forms. You will tackle your first practical assignment right away and work on a project in one of the following focus areas: Music, Visual Arts or General Creative Industries Management.
2. Semester30ECTSMarketing and Communications
3. Semester30ECTSDigital Work
4. Semester30ECTSManaging Finances
5. Semester30ECTSInternship/Study Abroad
6. Semester30ECTSLeadership & Career Development
7. Semester30ECTSResearch & Innovation
CREATIVE INDUSTRIES MANAGEMENT
Berlin Bear | Yes or No?
Students develop communication campaigns that want to keep or lose the famous Berlin Bear. They work either with emotional or factual messages only. What works?
ONLINE PANEL #1
In Times of Disruption: The Electronic Music Scene
The Corona crisis is hitting the creative industries and the music scene hard. How are artists able to strengthen their resilience, find new impulses and use the crisis as an opportunity?
CREATING NEW IDEAS WITH CLAY
Creative Leadership Workshop with Ralph Kerle
Joining a workshop by Australian artist and management visionary Ralph Kerle, students use clay to explore the development of creative workflows and a better understanding of non-verbal communication.
COLLABORATION + WORKSHOP
Sustainability-oriented brand management
What are sustainable brands and how do they communicate? In a joint workshop, students from the B.A. Creative Industries Management and the University of Portsmouth learn and work together to define personas, target groups and messages for brands from the automotive, fast and luxury fashion sectors.
INDUSTRY & NETWORKProfessional Advisory Board of the B.A. Creative Industries Management
Hans-Conrad Walter
Dr. Suzanne Royal
Sebastian Hüchtebrock
FIND YOUR UNIBUDDY.
Chat with our students.
Do you want firsthand information? Our students are happy to share their experiences with you, tell you about their courses, their projects and student life in Berlin, Hamburg and Dresden.
STUDENT PERFORMANCEA Theatrical Laboratory - Performing Arts Module
YOUR LECTURERSWe help you achieve your goals
STUDY PROGRAMME DIRECTORProf. Dr. Brigitte BiehlProfessor
Klaus KammermeierAssistant lecturer
ADMISSION REQUIREMENTS
Our requirements
Admission requirements vary according to the educational background and citizenship of all applicants. Our admission requirements are in accordance with German legal stipulations.
The basic requirements are:
- General higher education entrance qualification (Abitur) or university of applied sciences entrance qualification (Fachhochschulreife). In case you have not graduated yet, please apply with your existing transcripts or your latest interim certificate. However, we need your final degree certificate before you can start your studies.
- Motivation letter
- CV
- Proof of English language proficiency
- Copy of your identity card or passport
This is what the admission interview is all about.
We would like to get to know you better and learn more about your creativity, your motivation and your vision of the future. You also have the opportunity to ask more detailed questions about the programme or the university. If you are unable to come to Berlin, we will gladly offer you an appointment online.
Our English Requirements
FEES AND FUNDING
Your tuition fees
As a state-recognised, private university, the SRH Berlin University of Applied Sciences is financed by tuition fees. This revenue goes towards equipping our campus, providing services for our students, and quality assurance. In this way we ensure that you receive the best possible education under optimal study conditions.
Tuition fees (per month or per semester)
- EUR 650 / month (Citizenship EU/EEA incl. Western Balkans, Switzerland and Ukraine)
- EUR 4,500 / semester (Citizenship non-EU/non-EEA)
Enrolment fee (once)
- EUR 500 (Citizenship EU/EEA incl. Western Balkans, Switzerland and Ukraine)
- EUR 900 (Citizenship non-EU/non-EEA)
You can finance your studies through BAföG, student loans, education funds and scholarships. The possibilities vary according to nationality. You can find more information under "Financing your studies". Our Student Advisory Service will be happy to answer any questions you may have.
APPLY NOW
Application process and deadlines
Please find the Application and Late Arrival deadlines here.
We look forward to getting to know you. This is our application process:
- You apply online at our SRH Universities Application Portal
- If you meet the admission requirements, we will invite you to an interview
- If the interview is successful, you will receive an acceptance letter and the study contract
- You will sign the study contract and send it back to us
- You will pay the registration fee (all students) and possibly a EUR 3000 deposit (non-EU/EEA students only)
- We will prepare your letter of admission for you
- You take part in our Welcome Week and then it begins!