Get the game-changing expertise and insight you need to create, position and grow a brand. Learn the principles of business with a core of marketing expertise - a potent combination.

 

Even though it's important to understand the theory well, what really matters is how it can be applied in the real world. Get the information, tools, and resources you need to understand what successful marketing means for modern businesses of all sizes.

 

Discover how successful companies handle key issues like sustainable development and business ethics, and how they embrace technology and manage teams.

 

Acquire specialist marketing skills including content creation, market research, consumer behaviour, branding and digital marketing with the marketing core in this course.

 

Develop a host of valuable, sought-after professional skills such as communication, creativity, problem solving, collaboration and analysis to enhance your job prospects.

 

Embrace the opportunity to work with local businesses and communities on live projects, and also on a placement.

 

"Through a range of marketing tasks, including the creation of external campaigns, the design of two industry magazines and the promotion of virtual events, I have furthered my creative and technical skills. I am so grateful to have secured a graduate role, and I am excited to continue working for such a fantastic company” (Aisling Whelan, 2023).