INDUSTRIAL DISTRIBUTION, BS

Department of Marketing, Industrial Distribution, and Economics

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Major in Marketing

The objective of the major in marketing is to prepare students for a wide range of marketing positions in both business and not-for-profit organizations and to place our graduates in rewarding and productive careers. Graduates find career opportunities in marketing management, marketing research, supply chain management, professional sales, purchasing, promotion, and advertising. The major is an excellent foundation for graduate work in marketing, Law School or an M.B.A. degree. Students must concentrate in an area of marketing through elective courses offered by the MIDE and MISQ departments. Concentrations include Marketing Management, Retail Marketing Management, Digital Marketing and Marketing Analytics.

Students must earn at least a grade of C in all stated prerequisite courses for the marketing requirements. A 2.0 GPA for all courses applied to the major is also required. At least 15 hours of the major courses must be taken at UAB.

Concentration in Marketing Management

Requirements Hours
Core Curriculum 41
Lower Level Business Requirements  
AC 200 Principles of Accounting I 3
AC 201 Principles of Accounting II 3
BUS 101 Introduction to Business 3
or BUS 102 Business Foundations
BUS 110 Essentials of Financial Literacy 3
LS 246 Legal Environment of Business 3
QM 214 Quantitative Analysis I 3
QM 215 Quantitative Analysis II 3
Upper Level Business Requirements  
BUS 305 Professional Development for Today's Workplace 1
BUS 350 Business Communications 3
FN 310 Fundamentals of Financial Management 3
IS 303 Information Systems 3
MG 302 Management Processes and Behavior 3
MG 403 Operations Management 3
MK 303 Basic Marketing 3
MK 450 Strategic Marketing 2 3
or BUS 495 Business Honors Seminar, I
International Business 3 3
Experiential Learning 4  
Marketing Major Courses  
DB 320 Distribution Management 3
MK 330 Professional Selling 3
MK 405 Marketing Analytics 3
MK 410 Integrated Marketing Communication 3
Marketing Management Concentration  
MK 436 Digital Marketing Analytics 3
or DB 400 Analytics in Distribution
MK 401 Social Media in Marketing 3
or MK 418 Digital Marketing
Two Marketing Electives 5 6
General Electives 9
Total Hours 120
2

 Business Honors students take BUS 495.

3

 International Business courses include: EC 407FN 412MG 415MK 416AC 440IB 320IB 439 and IB 495.

4

 All business majors are required to participate in experiential education. This requirement may carry 0-3 credit hours. This requirement may be met by satisfactory completion of one of the following courses or other course/project approved by your Program: AC 464AC 474BUS 496DB 495EC 460ENT 426ENT 445FN 460IB 495IS 464MG 445MK 425MK 445. A description of options to satisfy this degree requirement my be accessed here: http://www.uab.edu/business/home/degrees-certificates/undergraduate/experiential-learning-requirement. Please see your advisor for specific requirements for your major.

5

Marketing electives must be 300- or 400-level courses. ENT 421 may be counted as MK elective.

Concentration in Retail Marketing Management

Requirements Hours
Core Curriculum 41
Lower Level Business Requirements  
AC 200 Principles of Accounting I 3
AC 201 Principles of Accounting II 3
BUS 101 Introduction to Business 3
or BUS 102 Business Foundations
BUS 110 Essentials of Financial Literacy 3
LS 246 Legal Environment of Business 3
QM 214 Quantitative Analysis I 3
QM 215 Quantitative Analysis II 3
Upper Level Business Requirements  
BUS 305 Professional Development for Today's Workplace 1
BUS 350 Business Communications 3
FN 310 Fundamentals of Financial Management 3
IS 303 Information Systems 3
MG 302 Management Processes and Behavior 3
MG 403 Operations Management 3
MK 303 Basic Marketing 3
MK 450 Strategic Marketing 2 3
or BUS 495 Business Honors Seminar, I
International Business 3 3
Experiential Learning 4  
Marketing Major Courses  
DB 320 Distribution Management 3
MK 330 Professional Selling 3
MK 405 Marketing Analytics 3
MK 410 Integrated Marketing Communication 3
Retail Marketing Management Concentration  
MK 312 Retail Marketing 3
MK 420 Sales Management 3
DB 430 Distribution Operations 3
One MK elective at the 300 level or above 3
General Electives 9
Total Hours 120
2

 Business Honors students take BUS 495.

3

 International Business courses include:EC 407FN 412MG 415MK 416AC 440IB 320,IB 439 and IB 495.

4

 All business majors are required to participate in experiential education. This requirement may carry 0-3 credit hours. This requirement may be met by satisfactory completion of one of the following courses or other course/project approved by your program: AC 464AC 474BUS 496,DB 495EC 460ENT 426ENT 445FN 460IB 495,MG 445,MK 425,MK 445. Please see your advisor for specific requirements for your major.

Concentration in Marketing Analytics

Requirements Hours
Core Curriculum 41
Lower Level Business Requirements  
AC 200 Principles of Accounting I 3
AC 201 Principles of Accounting II 3
BUS 101 Introduction to Business 3
or BUS 102 Business Foundations
BUS 110 Essentials of Financial Literacy 3
LS 246 Legal Environment of Business 3
QM 214 Quantitative Analysis I 3
QM 215 Quantitative Analysis II 3
Upper Level Business Requirements  
BUS 305 Professional Development for Today's Workplace 1
BUS 350 Business Communications 3
FN 310 Fundamentals of Financial Management 3
IS 303 Information Systems 3
MG 302 Management Processes and Behavior 3
MG 403 Operations Management 3
MK 303 Basic Marketing 3
MK 450 Strategic Marketing 2 3
or BUS 495 Business Honors Seminar, I
International Business 3 3
Experiential Learning 4  
Marketing Major Courses  
DB 320 Distribution Management 3
MK 330 Professional Selling 3
MK 405 Marketing Analytics 3
MK 410 Integrated Marketing Communication 3
Marketing Analytics  
MK 408 Marketing Research 3
MK 436 Digital Marketing Analytics 3
DB 400 Analytics in Distribution 3
Marketing Elective 5 3
General Electives 9
Total Hours 120
2

Business Honors students take BUS 495.

3

International Business courses include: EC 407FN 412MG 415MK 416,AC 440,IB 320,IB 439 and IB 495.

4

All business majors are required to participate in experiential education. This requirement may carry 0-3 credit hours. This requirement may be met by satisfactory completion of one of the following courses or other course/project approved by your Program: AC 464AC 474BUS 496DB 495EC 460ENT 426ENT 445FN 460IB 495IS 464MG 445MK 425MK 445. A description of options to satisfy this degree requirement my be accessed here: http://www.uab.edu/business/home/degrees-certificates/undergraduate/experiential-learning-requirement. Please see your advisor for specific requirements for your major.

5

Marketing electives must be 300- or 400-level courses. ENT 421 may be counted as MK elective.

Concentration in Digital Marketing

Requirements Hours
Core Curriculum 41
Lower Level Business Requirements  
AC 200 Principles of Accounting I 3
AC 201 Principles of Accounting II 3
BUS 101 Introduction to Business 3
or BUS 102 Business Foundations
BUS 110 Essentials of Financial Literacy 3
LS 246 Legal Environment of Business 3
QM 214 Quantitative Analysis I 3
QM 215 Quantitative Analysis II 3
Upper Level Business Requirements  
BUS 305 Professional Development for Today's Workplace 1
BUS 350 Business Communications 3
FN 310 Fundamentals of Financial Management 3
MG 403 Operations Management 3
IS 303 Information Systems 3
MG 302 Management Processes and Behavior 3
MK 303 Basic Marketing 3
MK 450 Strategic Marketing 3
or BUS 495 Business Honors Seminar, I
International Business 2 3
Experiential Learning 3  
Major Courses  
DB 320 Distribution Management 3
MK 330 Professional Selling 3
MK 405 Marketing Analytics 3
MK 410 Integrated Marketing Communication 3
Concentration Courses  
MK 401 Social Media in Marketing 3
MK 418 Digital Marketing 3
MK 436 Digital Marketing Analytics 3
MK or IS Elective (IS 416, IS 417, or IS 418) 4 3
General Electives 9
Total Hours 120
2

International Business courses include: EC 407FN 412MG 415MK 416AC 440IB 320IB 439, and IB 495.

3

All business majors are required to participate in experiential education. This requirement may carry 0-3 credit hours. This requirement may be met by satisfactory completion of one of the following courses or other course/project approved by your program: AC 464,AC 474BUS 496DB 495EC 460ENT 426ENT 445FN 460IB 495MG 445MK 425,MK 445 Please see your advisor for specific requirements for your major.

4

MK elective must be 300- or 400-level course. ENT 421 may be counted as MK elective.

Bachelor of Science with a Major in Industrial Distribution 

The Charles & Patsy Collat Industrial Distribution Program is one of a small number of such programs in the world that prepares graduates for technical sales, operations, logistics, marketing and purchasing positions specifically for industrial, technical and medical firms.  This challenging and engaging program provides two highly focused tracks from which students choose between as an area of concentration:  Industrial Distribution or Medical Equipment and Supplies Distribution.  These concentrations allow students the opportunity to gain specialized knowledge unique to each of these industries.

Major in Industrial Distribution

Requirements Hours
Grade and GPA Requirement  

Students must maintain an overall 2.0 GPA, a 2.0 GPA in all attempted Business courses, and an overall 2.0 GPA in all major courses.

 
Core Curriculum 41
Lower Level Business Requirements  
AC 200 Principles of Accounting I 3
AC 201 Principles of Accounting II 3
BUS 101 Introduction to Business 3
or BUS 102 Business Foundations
BUS 110 Essentials of Financial Literacy 3
LS 246 Legal Environment of Business 3
QM 214 Quantitative Analysis I 3
QM 215 Quantitative Analysis II 3
Upper Level Business Requirements  
BUS 305 Professional Development for Today's Workplace 1
BUS 350 Business Communications 3
FN 310 Fundamentals of Financial Management 3
IS 303 Information Systems 3
MG 302 Management Processes and Behavior 3
MK 303 Basic Marketing 3
BUS 450 Strategic Management Capstone Experience 2 3
or BUS 495 Business Honors Seminar, I
International Business 3 3
ID Major Business Course Requirements  
MK 330 Professional Selling 3
DB 320 Distribution Management 3
DB 400 Analytics in Distribution 3
DB 410 Creative Solutions in Distribution 3
DB 430 Distribution Operations 3
DB 435 Distribution Policies and Quality Issues 3
DB 495 Distribution Directed Studies Practicum 4 3
ID Major Engineering Course Requirements  
Choose Two From The Following: 6

ME 302

Overview of Mechanical Components  

EE 305

Fundamentals of Electrical Engineering  

MSE 350

Introduction to Materials  
General Electives 9
Total Hours 120
2

 Business Honors students take BUS 495.

3

 International Business courses include: EC 407FN 412,MG 415MK 416AC 440IB 320IB 439IB 495.

4

 Satisfies experiential education requirement.

The Industrial Distribution concentration provides students with a comprehensive understanding of issues and solutions facing suppliers, distributors, and customers as they move technical products and provide services through supply chain networks.  Preparing students for careers with manufacturers or distributors in a technical industry, graduates are prepared to work in positions such as sales, operations, or purchasing for companies that manufacture technical equipment or for companies that distribute these products.  While enrolled in the ID Program, students receive instruction and mentoring from faculty in the Collat School of Business as well as from faculty in the School of Engineering.  An internship is a required component of the ID Program which enables students to receive direct training and exposure to the field in which they are preparing to work.

Major in Industrial Distribution with Concentration in Medical Equipment and Supplies Distribution

The Medical Equipment & Supplies Program integrates specially tailored health care coursework with the Distribution curriculum to prepare graduates for careers in the medical equipment and supplies industry. Emphasis is placed on the structure of the health care industry, medical terminology and medical and health care industry purchasing systems. A unique feature of the Program is the experiential learning opportunities that are designed to give students specific knowledge of the fast growing medical equipment and supplies industry. Medical Distribution students, for example, have opportunities to experience the operating room theater during surgery and witness first-hand the duties and responsibilities of the medical supplier in achieving successful patient outcomes. In combination, the program provides students with the skills necessary for success in a variety of positions in our country's medical supply chain. Graduates have been hired by the top medical manufacturers and distributors in positions such as operations, technical sales, purchasing, and inventory management, among others. In addition, many students have been accepted to medical school, physician's assistant school, and other clinical graduate programs upon graduation from this major.

Requirements Hours
Grade and GPA Requirement: Students must maintain an overall 2.0 GPA, a 2.0 GPA in all attempted Business courses, and an overall 2.0 GPA in all major courses.  
Core Curriculum 41
Lower Level Business Requirements  
AC 200 Principles of Accounting I 3
AC 201 Principles of Accounting II 3
BUS 101 Introduction to Business 3
or BUS 102 Business Foundations
BUS 110 Essentials of Financial Literacy 3
LS 246 Legal Environment of Business 3
QM 214 Quantitative Analysis I 3
QM 215 Quantitative Analysis II 3
Upper Level Business Requirements  
BUS 305 Professional Development for Today's Workplace 1
BUS 350 Business Communications 3
FN 310 Fundamentals of Financial Management 3
IS 303 Information Systems 3
MG 302 Management Processes and Behavior 3
MK 303 Basic Marketing 3
BUS 450 Strategic Management Capstone Experience 2 3
or BUS 495 Business Honors Seminar, I
International Business 3 3
ID Major Requirements  
DB 320 Distribution Management 3
DB 400 Analytics in Distribution 3
DB 430 Distribution Operations 3
DB 435 Distribution Policies and Quality Issues 3
DB 495 Distribution Directed Studies Practicum 3
MK 330 Professional Selling 3
Medical Equipment Supplies Distribution Concentration Courses 9
Select Three From The Following: 5  

BY 115
115L

Human Anatomy
and Human Anatomy Laboratory (Cannot be used in Core Area III) 4
 

DB 410

Creative Solutions in Distribution  

HCM 350

Medical Terminology for Health Professionals  

EC 306

Health Care Economics  

ENT 424

Entrepreneurial New Product and Service Development  

ENT 426

Practicum in Commercialization  

HCM 330

Health Care Systems  

MK 471

Health Care Marketing  
General Electives 9
Total Hours 120
2

 Business Honors students take BUS 495.

3

 International Business courses include:EC 407FN 412,MG 415MK 416AC 440IB 320IB 439IB 495.

4

Additional course options are available upon the recommendation and approval of the ID Program Manager and Director.

5

 If BY 115 and the accompanying lab are chosen, fewer General Elective hours will be required.

Major in Economics

The major in economics is designed to provide students with a solid grounding in economic analysis and decision making. These skills allow students to follow many career paths in business and government. Also, this major provides excellent training for students planning to pursue graduate work in economics, law, or business. Economics majors should select a concentration in Economic Analysis and Policy, Mathematical Economics, or Philosophy, Politics and Economics as a major.

 Concentration in Economic Analysis & Policy

This concentration is suited for students who desire an understanding of the functions of the economy at the micro and macro levels. The analytical skills acquired provide excellent preparation for a variety of careers in industry and government, as well as graduate studies in law or public policy.

Students must earn a minimum grade of C in all stated prerequisite courses for any economics major concentration. A 2.0 GPA in all courses applied to the major is also required. At least 15 hours of these courses must be taken at UAB. The university’s course forgiveness policy may be applied to either economics major concentration.

Requirements Hours
Core Curriculum 41
Lower Level Business Requirements  
AC 200 Principles of Accounting I 3
AC 201 Principles of Accounting II 3
BUS 101 Introduction to Business 3
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