Why choose Herts?

• Industry Connections: you’ll benefit from our industry connections with local organisations, including Ocado, Tesco, and Amazon. Many local business organisations are amongst the biggest in the country and contribute to our programmes as guest lecturers and attend careers fairs for our students
• Industry-Focused Content: you can look forward to working on real projects and cases. These will familiarise you with the working environment, boos your confidence within your field, teach you teamwork while improving your leadership qualities and enhancing soft skills such as communication, logical and analytical thinking
• Employment Prospects: our marketing graduates possess the top skills looked for by employers and as a result, many go on to work as brand and marketing specialists in a range of sectors including charities, government and large international/multinational organisations.

 

Professional Accreditations

You will benefit from our strong links with the Chartered Institute of Marketing (CIM). The Business School is a CIM Strategic Partner and hosts the regional CIM Club that our students can attend and network. The partnership makes our Herts graduates particularly attractive to employers.

 

CIM qualifications can be gained alongside student memberships.

 

About the course

MSc Strategic Marketing with Global Business Development is designed to develop master’s level knowledge and skills within the marketing discipline and to enhance employability within this field.   

 

The Programme offers 3 award routes that you can choose to study: 

• One-year full-time MSc Strategic Marketing with Global Business Development 
• Two year full-time MSc Strategic Marketing with Global Business Development (Sandwich) 
• Two year MSc Strategic Marketing with Global Business Development (Experiential Learning).

 

The two-year full-time MSc Strategic Marketing with Global Business Development welcomes you for a September entry only.