On the BA (Hons) Fashion Marketing and Communication course, you will learn how to create and implement innovative marketing strategies relevant to the fashion and creative industries. You will learn how to tell stories to a diverse audience using a variety of media, applicable to the global fashion ecosystem. Through our industry links, and with the opportunity of a work placement in your second year, you will develop your attributes, employability and portfolio.

 

You will learn: 

• contemporary, cultural and historical factors aligned to fashion 
• creative strategies relevant to fashion branding and marketing 
• disruptive and innovative marketing strategies and theories 
• ethical marketing practices
• event planning and visual merchandising 
• photography
• graphic design and InDesign