This diploma is designed to equip you with sales and marketing skills that will enable you to contribute to the achievements of a business or organisation.

 

It covers business basics such as communication, human resources, business law, organisational culture, economics, risk management and problem solving, then focuses on sales and marketing aspects of business. This focus will give you knowledge and skills in marketing philosophy, segmentation, targeting and positioning. You'll also gain skills in managing performance, attitudes and buyer behaviour.

 

Academic Requirements

NCEA Level 2 which must include: 8 Literacy credits at Level 2 or above and 14 Numeracy credits at Level 1 or above

 

If you have undertaken examinations other than NCEA (e.g. International Baccalaureate, Cambridge Examination), Ara will assess your qualification for academic entry equivalency.

 

Alternative Requirements

Still want to study but don't meet the Academic Requirements?

If you show that you have equivalent skills for tertiary study gained through study, work and/or life experience, you may be able to gain alternative entry.