The Bachelor of Applied Management programme aims to produce graduates with the personal and professional skills necessary to be successful in demanding and evolving business environments, whether locally, nationally, or internationally.

 

The programme offers a blend of theoretical and practical learning, with an emphasis on applied knowledge and skill. High importance is placed on the development of the soft skills for management (such as communication, business writing, presentation, interpersonal, and problem solving skills) in addition to the development of specific business knowledge and skills.

 

Majors available for the Bachelor of Applied Management programme:

• Applied Marketing (this page)
• Applied Management
• Event Management
• Human Resource Management
• Project Management
• Occupational Health and Safety
• Agribusiness Management