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Bachelor of Commercial Music – BCommMus

Why Study Commercial Music at Massey?

  • Combine music creativity + business skills
  • Learn performance, production & songwriting
  • Understand music marketing & industry operations
  • Gain real-world experience in studios & live projects
  • Prepare for careers in the global music industry

 

Programme Structure / Subjects

This programme integrates creative practice, music technology, and business knowledge.

Year 1 – Foundations

  • Introduction to Music Industry
  • Music Theory & Creative Practice
  • Digital Music Production Basics
  • Performance Fundamentals

Year 2 – Core Skills

  • Music Production & Recording
  • Songwriting
  • Music Marketing & Branding
  • Artist Development

Year 3 – Advanced Practice

  • Advanced Production Techniques
  • Music Industry Project
  • Live Performance / Creative Portfolio
  • Digital Distribution & Promotion

 

Key Topics Covered

  • Music Production & Audio Engineering
  • Songwriting & Composition
  • Performance & Stagecraft
  • Music Marketing & Branding
  • Artist Management
  • Digital Music Platforms & Distribution

 

Disciplines / Specialisations

Students can focus on:

  • Music Practice (Performance / Production)
  • Music Industry (Business, marketing, management)

 

Programme Highlights

  • Strong focus on real-world music industry skills
  • Access to professional studios & equipment
  • Industry-connected projects
  • Located in a creative city
  • Blend of creativity + business knowledge

 

Career Outcomes

Graduates can work as:

  • Music Producer
  • Performer / Artist
  • Songwriter
  • Music Marketing Executive
  • Artist Manager
  • Audio Engineer / Sound Designer

Industries:

  • Music & entertainment industry
  • Film & TV production
  • Digital content platforms
  • Event & live performance industry

 

Latest Updates / Special Notes

  • Rapid growth in:
    • Streaming platforms (Spotify, YouTube)
    • Independent artists & digital creators
  • High demand for:
    • Music producers
    • Audio engineers
    • Digital music marketers

 

Who Should Choose This Course?

This programme is ideal if you:

  • Are passionate about music & performance
  • Want a career in music production or industry roles
  • Enjoy creative + technical work
  • Want to combine art with business skills