Bachelor of Professional Communication

Become an effective communicator with transferable skills that can be used across different industries. The Bachelor of Professional Communication will teach you how to communicate, analyse and use different essential communication strategies and tactics.

 

The Bachelor of Professional Communication is a three-year degree programme, which provides theoretical knowledge and practical skills appropriate for employment in a wide and growing number of communications media related careers.

 

This course will teach you to be an effective communicator, researcher, writer and leader.

 

You will learn:

  • principles of communication,
  • to incorporate appropriate cultural practices in various media communication contexts, 
  • to apply ethical, legal and business principles 
  • media related Government policies in the practice of media communications. 

 

This programme of study aims to provide learners with the technical, theoretical and policy related foundations for practising in the media communications related field. This programme also aims to provide those currently employed in the communications media field, but who lack qualifications, with an opportunity to acquire knowledge in, and to apply and critique the research and theories that underpin the practice of media communications. This programme may also provide an opportunity for those already working in the field to diversify their media communications portfolio and to acquire further technical skills especially in internet related modalities to enhance their media communications practice.