Study a Bachelor of Business – BBus

Massey University’s Bachelor of Business encourages you to explore and master your business knowledge and skills, so you can have a great career.

 

Our lecturers and professors are actively researching both nationally and internationally, bringing the most relevant developments in business theory and practice into your learning environment.

 

Massey’s Business School also has great links with communities and potential employers.  There are many opportunities to put your learning into practice while engaging with local community organisations and businesses.

 

You will be someone who:

• has a sound base in the business fundamentals of accounting, economics, finance, management, marketing, law and communication

• is an independent learner

• is an innovative thinker

• is an effective communicator

• is able to lead or work within a team

• can find and use the latest knowledge to grow a business

• is effective in multi-cultural and international business environments

• is an ethical and culturally sensitive professional

• is a specialist in at least one area of business expertise; and well-versed in the business fundamentals.

 

With eight core courses, the BBus gives you more opportunities to spend more time focusing on your areas of interest. You can work on what you know are your strengths, or fill any gaps in your knowledge and skills.

 

Insights

• The 2021 Student Experience Survey results for this qualification found that 84% believed assessment tasks challenged students to learn, and 85% highlight that the qualification has given them “confidence to learn independently”.

• The 2020 Graduate Destination Survey results for this qualification found that 80% of graduates are in employment and 29% have continued in further study. Respondents indicated that 53% were earning above the New Zealand median national salary.

• Between 2018 and 2021 the average number of students enrolled in the qualification was 3659 (headcount). In the 2020 academic year 77% of students in the first year of this qualification continued their studies and across the whole qualification 85% of courses were successfully completed.

• The QS World University Ranking by Subject ranks Massey in the top 350 universities worldwide in this subject area. Shanghai Ranking's Global Ranking of Academic Subjects 2022 ranks Massey in the top 300 universities globally and 1st in New Zealand in this subject area.