The Master of Communication Studies at AUT – Knowledge that works is an advanced postgraduate programme designed for students and professionals who want to specialise in communication leadership, media innovation, digital communication, journalism, media research, and creative communication practice. The programme combines industry-focused learning, research, and practical portfolio development to prepare graduates for leadership roles in communication and media industries.

Auckland University of Technology (AUT) is one of New Zealand’s leading modern universities, recognised internationally for:

• Industry-connected education
• Applied and research-led teaching
• Strong graduate employability
• Practical learning environments
• Innovation and digital transformation focus
• Small class sizes and personalised support

AUT’s School of Communication Studies is especially known for:

• Professional media studios and digital labs
• Hands-on creative learning
• Real-world industry projects
• Research in digital communication, media innovation, social change, and journalism
• Strong connections with communication, PR, advertising, media, and creative industries in New Zealand and internationally.

Why Study the Master of Communication Studies at AUT?

• Specialise in Communication Leadership or Media Innovation
• Develop advanced communication and digital media expertise
• Research current communication and media challenges
• Build a professional portfolio during study
• Evening and flexible classes suitable for working professionals
• Opportunity to produce creative research outputs such as:
  • Screenplays
  • Digital media artefacts
  • PR campaigns
  • Radio programmes
• Learn from experienced researchers and industry professionals
• Strong emphasis on sustainability, digital citizenship, social change, and innovation
• Industry-standard facilities and media production environments
• Pathway to doctoral study and advanced research careers.

Programme Structure / Subjects Offered

Core Course

Students complete:

• COMM807 – Media and Communication Research Methods (15 points)

Specialisations Offered

1. Communication Leadership

This specialisation focuses on:

• Crisis communication
• Leadership communication
• Social change communication
• Sustainability
• Digital citizenship
• Strategic communication

Courses

• COMM818 – Change and Sustainability
• COMM819 – Communicating Wicked Problems
• COMM820 – Digital Citizenship
• COMM821 – Persuasion and Social Change

2. Media Innovation

This specialisation focuses on:

• Digital communication
• Innovation management
• Media ecosystems
• Creative industries
• Cross-platform media strategies
• Emerging media technologies

Courses

• DIGM809 – Media Innovation Practice
• DIGM810 – Producing for Media Ecosystems
• DIGM811 – Managing Innovation in the Digital Economy
• DIGM812 – Media Futures

Disciplines / Areas of Expertise

The programme supports research and professional development in:

• Communication theory
• Journalism
• Public relations
• Digital communication
• Radio and audio media
• Screen production
• Creative industries
• Media innovation
• Politics and media
• Social communication
• Communication leadership

Career Outcomes

Graduates may pursue careers in:

• Communication Management
• Public Relations
• Media Strategy
• Corporate Communication
• Digital Communication
• Content Production
• Media Innovation
• Journalism
• Social Media Leadership
• Communication Consulting
• Campaign Strategy
• Creative Industries
• Research and Academia
• Communication Policy and Advocacy

Programme Highlights

• Advanced postgraduate qualification
• Strong research and industry integration
• Creative and practical learning approach
• Flexible class scheduling
• Portfolio-based assessment
• Industry-standard media facilities
• Opportunity to produce creative research outputs
• Communication leadership and digital innovation focus
• Internationally recognised qualification

Latest Updates / Special Requirements

Important Notes

• Some courses may only be offered once per year
• Timetables may change depending on enrolments
• Certain courses could be cancelled if minimum enrolment numbers are not met
• Students should consult programme coordinators for latest scheduling guidance
• Portfolio development is integrated throughout the programme

AUT also highlights increasing research activity in:

• AI and podcast production
• Digital citizenship
• Youth digital safety
• Media innovation
• Sustainability communication

Student Experience and Industry Learning

AUT communication programmes are highly practical and industry-connected.

Students benefit from:

• Real client projects
• Professional media production facilities
• Industry mentoring
• Practical assignments instead of exam-heavy learning
• Networking opportunities within Auckland’s communication sector

Student feedback on Reddit frequently highlights:

• Hands-on learning
• Supportive lecturers
• Practical industry preparation
• Strong digital communication training

Visa Requirements for International Students

International students usually require:

• Valid New Zealand student visa
• Official AUT Offer of Place
• Proof of tuition fee payment
• Evidence of sufficient financial support
• Valid passport
• Medical/travel insurance
• English language proof
• Health and character documentation