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Bachelor of Arts – Event Management Level 7
To work in event management you need an eye for detail and the ability to work across diverse areas including design, sound, project management, financial management, human resources, logistics, public relations and communication.
Throughout your studies you plan events of various sizes and genres. You learn to prepare management plans, create contracts and write plans that help stakeholders evaluate their experience against pre-planned objectives.
Modules
With this major you develop the skills for a career in event management. As part of your degree, you can include courses from related disciplines like business, public relations, hospitality, tourism, psychology, languages, and sport and recreation.
Apart from the courses below you also need to complete courses from your second major, your chosen minor(s) or electives.
Core courses
All Bachelor of Arts students need to complete core courses that help you develop transferable skills and support your work in all other courses in the degree.
Academic Communication
Choose one of:
- COMM570 Academic Communication: Conventions and Expectations
- COMM590 Learning in a Digital World
Culture and Society
Complete one course from each of the following clusters. Each cluster aligns with one of the United Nations Sustainable Development Goals.
- Partnerships and Reduced Inequalities
- Peace and Justice, Climate Action and Economic World
- Sustainability, Health and Wellbeing
- Quality Education, Gender Equality and Reduced Poverty
Knowledge and Inquiry
Choose one of:
- CLSY504 Knowledge and Inquiry
- CLSY620 Research in Action
- EDUC516 Creative Learning Inquiries
- PHIL500 Introduction to Philosophy
Event Management courses
Level 5 courses Complete two of:
- FINA502 Finance for Hospitality, Tourism and Events: A Practical Approach
- TIKA501 Noho Marae W?nanga A
- TIKA502 Noho Marae W?nanga B
Level 6 courses
Complete the following courses:
- EVNT601 Event Planning
- EVNT602 An Event Perspective
- EVNT603 The Event Design Experience
Level 7 courses
Complete the following courses:
- EVNT701 Event Production
- EVNT702 Contemporary Issues in Event Management
- MGMT721 Leadership Principles, Perspectives and Practice
Workplace experience
Workplace experience is the final part of your degree and takes a full semester. This is a supervised work placement in an organisation related to event management. Projects you can undertake include competitor analysis, social media networking and promotion, event planning and execution, post-event evaluation, event design and marketing.
Career Outcomes
A Bachelor of Arts in Event Management will equip you with the critical thinking and the skills to enable to you flourish in a wide range of exciting careers, including:
- Advertising
- Conference organisers
- Entertainment industry
- Event employees in local authorities
- Event manager/assistant manager
- Event marketing
- Festival management
- PR and communications
- Sport, recreation and leisure
- Trade shows
What will I learn?
In addition to achieving the broader outcomes of the Bachelor of Arts, a graduate of the Event Management major will be able to:
a. Understand the role of event management in corporate, sport, leisure, recreation, arts and cultural environments. (Knowledge/Understanding)
b. Critique the role that event management plays in local, regional and national economic development. (Inquiry/Research/Creativity)
c. Undertake critical analysis in a wide range of event management situations. (Inquiry/Research/Creativity)
d. Apply appropriate technologies to frame and solve problems and evaluate opportunities in a range of event management settings. (Skills/Application)
e. Apply knowledge of financial management and accounting (including reading and analysing company reports) particularly in relation to small to medium sized businesses. (Skills/Application; Communication)
f. Use project management skills to plan events of various sizes and genres and analyse/critique the outcomes. (Skills/Application; Inquiry/Research/Creativity)
g. Understand and use tools to enhance creativity. (Skills/Application; Inquiry/Research/Creativity)
h. Develop the skills of leadership and understand how they apply to the event management industry. (Knowledge/Understanding; Ethical/Professional Dispositions)

